Search Results - person:"Sarigöllu, Emine"

The Palgrave Handbook of Sustainable Digitalization for Business, Industry, and Society

Sun, Shouheng - 2024

1. Introduction to the Handbook -- 2. Bounded perfection: Harnessing the power of technological advancement to spur sustainable transition -- PART I—SMART AGRICULTURE, FOOD PRODUCTION, AND CLEAN WATER FOR ALL -- 3. Digital and sustainable: Business ecosystem, digital platforms, and big data in...

Persistent link: https://www.econbiz.de/10014634532

The impact of brand equity on employee attitudes

Ertz, Myriam; Rouziès, Dominique; Sarigöllü, Emine - In: European management journal 42 (2024) 1, pp. 119-129

Persistent link: https://www.econbiz.de/10015052264

How does cultural tightness-looseness affect attitudes toward a local vs foreign brand transgression?

Ge, Jiaye; Jo, Myung-Soo; Sarigollu, Emine - In: International marketing review 40 (2023) 6, pp. 1456-1479

Persistent link: https://www.econbiz.de/10014470391

Predicting m-shopping in the two largest m-commerce markets : the United States and China

Ertz, Myriam; Jo, Myung-Soo; Kong, Ying; Sarigöllü, Emine - In: International journal of market research 64 (2022) 2, pp. 249-268

Persistent link: https://www.econbiz.de/10012872810

Consumer intentions to use collaborative economy platforms : a meta-analysis

Ertz, Myriam; Sarigöllü, Emine - In: International journal of consumer studies 46 (2022) 5, pp. 1859-1876

Persistent link: https://www.econbiz.de/10013411991

Role transitions at the prosumer level : spillover effects in the collaborative economy from an interactive marketing perspective

Ertz, Myriam; Boily, Émilie; Sun, Shouheng; … - In: European journal of marketing 56 (2022) 10, pp. 2721-2748

Persistent link: https://www.econbiz.de/10013457385

A cross-cultural study on the effects of envy-evoking ads

Ahn, Sowon; Jo, Myung-Soo; Sarigollu, Emine; Kim, Chang Soo - In: International journal of market research 64 (2022) 4, pp. 506-525

Persistent link: https://www.econbiz.de/10013258011

Is bigger better? : how the scale effect influences green purchase intention : the case of washing machine

Hou, Chenxuan; Sarigöllü, Emine - In: Journal of retailing and consumer services 65 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013169630

Factors affecting customer satisfaction on online shopping holiday

Tzeng, Shian-Yang; Ertz, Myriam; Jo, Myung-Soo; … - In: Marketing Intelligence & Planning 39 (2021) 4, pp. 516-532

Purpose: Singles' Day (SD) in China is the world's biggest online shopping event while consumer dissatisfaction is also on the rise. Both theory and practice need sharper insights to foster consumer satisfaction, but such knowledge remains sparse in the literature. The current study addresses...

Persistent link: https://www.econbiz.de/10012541627

Sustainable product disposal : Consumer redistributing behaviors versus hoarding and throwing away

Sarigöllü, Emine; Hou, Chenxuan; Ertz, Myriam - In: Business Strategy and the Environment 30 (2020) 1, pp. 340-356

Persistent link: https://www.econbiz.de/10012272711