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Subject
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Catering 1 Catering industry 1 Consumer behaviour 1 Environmental management 1 Green marketing 1 Konsumentenverhalten 1 Nachhaltige Entwicklung 1 Sustainable development 1 Sustainable product 1 Umweltmanagement 1 Öko-Marketing 1 Öko-Produkt 1
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Free 1
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Book / Working Paper 1
Language
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English 1
Author
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Kumar Phookan, Neeraj 1 Sarika Devi, Toijam 1 Sarmah, Bijoylaxmi 1
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ECONIS (ZBW) 1
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Exploring Determinants of Green Marketing Practices in Food Service Industry to Attain Environmental Sustainability : A Conceptual Analysis
Kumar Phookan, Neeraj; Sarmah, Bijoylaxmi; Sarika Devi, … - 2020
Environmental issues have always been a challenge since the creation of the term environmental sustainability which has increased the sensitivity of consumers towards purchasing greener products. Developments in this aspect have taken the required course in the manufacturing sector, but the same...
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