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~subject:"Internationales Marketing"
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Search: person:"Sheth, Jagdish N."
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Internationales Marketing
Consumer behaviour
77
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76
Marketing theory
53
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50
Marketing
47
Marketing management
41
Marketingmanagement
41
Theorie
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29
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21
International marketing
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Multinationales Unternehmen
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USA
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Welt
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United States
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Vereinigte Staaten
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Naresh K. Malhotra
10
Russell W. Belk
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Transnational corporation
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Emerging economies
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English
16
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Sheth, Jagdish N.
16
Dadzie, Kofi Q.
2
Krishnan, Balaji C.
2
Malhotra, Naresh K.
2
Parvatiyar, Atul
2
Wind, Yoram
2
Bello, Daniel C.
1
Eshghi, Abdolreza
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Jain, Arun K.
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Kumar, V.
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Miller, Gina L.
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Legends in marketing
6
Journal of macromarketing
2
Best practices in international marketing
1
Faculty working paper / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Faculty working papers / College of Commerce and Business Administration / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
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Global business perspectives series
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Handbook on cross-cultural marketing
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ECONIS (ZBW)
16
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1
Borderless media : rethinking international marketing
Sheth, Jagdish N.
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
Saved in:
2
Perspectives on macromarketing in the African context : introduction to the special issue
Dadzie, Kofi Q.
;
Sheth, Jagdish N.
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 8-12
Persistent link: https://www.econbiz.de/10012159099
Saved in:
3
Special issue: macromarketing in the African context
Dadzie, Kofi Q.
(
ed.
);
Sheth, Jagdish N.
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012159192
Saved in:
4
Future directions of cross-cultural marketing research
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook on cross-cultural marketing
,
(pp. 249-264)
.
2020
Persistent link: https://www.econbiz.de/10013459553
Saved in:
5
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
6
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
7
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
8
International marketing
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204935
Saved in:
9
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
10
International and cross-cultural marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299916
Saved in:
1
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