In this paper we have tried to overcome the structural and semantic complexity in the specification the term "value" in marketing. Blurring the severity definitions of "value" lead to violations of the integrity and completeness of scientific knowledge in marketing theory. Desk research allowed...

In this article the methodology of conducting Desk research a number of dedicated market of lead. On the basis of this research are given conclusions about the prospects of the market of sales of lead in Russia and abroad. Graphic material presented on the investigated problem.

Current economic crisis adversely affects small businesses. Such influence prevents creation of new companies and increases the quantity of companies, which wind up their operations. Winding-up of small businesses is often explained by insufficient "entrepreneurship talent" of their owners. At...

The problem of the system of education will be more acute in the context of new information capabilities. Freedom of information leads to the problem of selecting relevant and reliable knowledge and competencies. Disclosure of the associated problems this article is about.

The article provides an overview of the structures to support small business in Russia. Particular attention is paid to issues of consultancy support to small and medium enterprises. Displaying the virtual absence of marketing support for competitiveness and customer orientation.

This is a brief overview of the market of meat and meat products in Russia. Food products account for a significant portion of the costs residents of Russia. In 2000, these costs amount to more than 50% of all household expenditure. In this case the cost of meat and meat products 14.6% of all...

The main goal of our marketing research is to review the status of the Moscow wholesale market meat delicacies imported in 2003. The study is based on the method of the expert survey, a method that includes: selection of experts survey form, the definition of the structure and strength of the...

The main goal of our marketing research is to review the status of the Moscow wholesale market of raw sausages in 2002. The study is based on the method of the expert survey, a method that includes: selection of experts survey form, the definition of the structure and strength of the expert...

The aim of our study is to review the marketing status of the Moscow wholesale market "crab sticks" in 2001. The study is based on the method of the expert survey, a method that includes: selection of experts survey form, the definition of the structure and strength of the expert group, the...

Essential for any organization is the problem of allocating scarce resources to achieve competitive advantage. To provide solutions to this problem, you must identify competitive opportunities that the company should provide to be competitive and to achieve financial success. These opportunities...