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  • Search: person:"Srivasta, Mala"
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Beziehungsmarketing 2 Consumer behaviour 2 Customer experience 2 Konsumentenverhalten 2 Relationship marketing 2 Attitudinal loyalty 1 Behavioural loyalty 1 Consumer spend 1 Covenience 1 Customer retention 1 Customer satisfaction 1 Kundenbindung 1 Kundenzufriedenheit 1 Loyalty framework 1 Mediating 1 Private consumption 1 Privater Konsum 1 Social interaction 1 Social relations 1 Soziale Beziehungen 1 Structural Equation Modeling 1 Structural equation model 1 Strukturgleichungsmodell 1
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Article 2
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Article in journal 2 Aufsatz in Zeitschrift 2
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English 2
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Kaul, Dimple 2 Srivasta, Mala 2
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Journal of retailing and consumer services 2
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ECONIS (ZBW) 2
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Did you mean: person:"srivastava, mala" (15 results)
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Exploring the link between customer experience-loyalty-consumer spend
Srivasta, Mala; Kaul, Dimple - In: Journal of retailing and consumer services 31 (2016), pp. 277-286
Persistent link: https://www.econbiz.de/10011528711
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Social interaction, convenience and customer satisfaction : the mediating effect of customer experience
Srivasta, Mala; Kaul, Dimple - In: Journal of retailing and consumer services 21 (2014) 6, pp. 1028-1037
Persistent link: https://www.econbiz.de/10010437674
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