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Search: person:"Steenkamp, J.E.B.M."
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English
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Steenkamp, Jan-Benedict E. M.
75
Dekimpe, Marnik G.
19
Deleersnyder, Barbara
9
Steenkamp, J.E.B.M.
7
Geyskens, Inge
5
Heerde, Harald J. van
5
Jong, Martijn G. de
5
Gielens, Katrijn
4
Kumar, Nirmalya
4
Kushwaha, Tarun
4
Lamey, Lien
4
Baumgartner, Hans
3
Burgess, Steven M.
3
Geyskens, I.
3
Gijsbrechts, Els
3
Gijsenberg, Maarten J.
3
Hanssens, Dominique M.
3
Koll, Oliver
3
Nijs, Vincent R.
3
Trijp, Hans van
3
Ailawadi, Kusum L.
2
Alden, Dana
2
Batra, Rajeev
2
Dekimpe, M.G.
2
Ewijk, Bernadette J. van
2
Fox, Jean-Paul
2
Hofstede, Frenkel ter
2
Krishnan, Rekha
2
Leeflang, Peter
2
Maydeu-Olivares, Albert
2
Pauwels, Koen
2
Rajavi, Koushyar
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Van de Gucht, Linda M.
2
Wittink, Dick R.
2
Burgess, Steven Michael
1
Cunha, Paulo V.
1
Datta, Hannes
1
DeClerck, Sigrid
1
Deleersnyder, B.
1
Dinner, Isaac M.
1
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Tilburg University, School of Economics and Management
4
Erasmus Research Institute of Management
2
Harvard Graduate School of Business Administration
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Journal of marketing research : JMR
10
ERIM report series research in management
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of marketing
5
Journal of the Academy of Marketing Science
4
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4
European review of agricultural economics : ERAE
3
Journal of international marketing
3
MSI reports : working paper series
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
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MO
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Maandblad voor accountancy en bedrijfseconomie : MAB
2
The Davidson Institute working paper series
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Best practices in international marketing
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Brand management ; Vol. 4
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De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
1
Developmental challenges in marketing research
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Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Fundamentals of marketing research ; Vol. 6
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International marketing ; Vol. 2
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of economic psychology : research in economic psychology and behavioral economics
1
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1
Journal of marketing research
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Journal of retailing and consumer services
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Research report / Graduate School Research Institute Systems, Organisations and Management
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Revista de estudios agro-sociales
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Strategic management journal
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Tijdschrift voor economie en management
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Tijdschrift voor marketing : maandblad van het Nederlands Instituut voor Marketing
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ECONIS (ZBW)
75
RePEc
4
OLC EcoSci
3
Showing
1
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10
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82
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1
Cross-national differences in market response : line-length, price, and distribution elasticities in 14 indo-pacific rim economies
Datta, Hannes
;
Heerde, Harald J. van
;
Dekimpe, Marnik G.
; …
- In:
Journal of marketing research
59
(
2022
)
2
,
pp. 251-270
Persistent link: https://www.econbiz.de/10013258017
Saved in:
2
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
3
Unrestricted factor analysis : a powerful alternative to confirmatory factor analysis
Steenkamp, Jan-Benedict E. M.
;
Maydeu-Olivares, Alberto
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
1
,
pp. 86-113
Persistent link: https://www.econbiz.de/10013493144
Saved in:
4
Brand equity in good and bad times : what distinguishes winners from losers in consumer packaged goods industries?
Rajavi, Koushyar
;
Kushwaha, Tarun
;
Steenkamp, …
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 472-489
Persistent link: https://www.econbiz.de/10014245146
Saved in:
5
The dark side of innovation : how new SKUs affect brand choice in the presence of consumer uncertainty and learning
Ewijk, Bernadette J. van
;
Gijsbrechts, Els
;
Steenkamp, …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 967-987
Persistent link: https://www.econbiz.de/10013471029
Saved in:
6
An updated paradigm for evaluating measurement invariance incorporating common method variance and its assessment
Steenkamp, Jan-Benedict E. M.
;
Maydeu-Olivares, Albert
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
1
,
pp. 5-29
Persistent link: https://www.econbiz.de/10012434066
Saved in:
7
The rise of online grocery shopping in China : which brands will benefit?
Ewijk, Bernadette J. van
;
Steenkamp, Jan-Benedict E. M.
; …
- In:
Journal of international marketing
28
(
2020
)
2
,
pp. 20-39
Persistent link: https://www.econbiz.de/10012231109
Saved in:
8
Global brand building and management in the digital age
Steenkamp, Jan-Benedict E. M.
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10012167071
Saved in:
9
Branding in a hyperconnected world : refocusing theories and rethinking boundaries
Swaminathan, Vanitha
;
Sorescu, Alina
;
Steenkamp, …
- In:
Journal of marketing
84
(
2020
)
2
,
pp. 24-46
Persistent link: https://www.econbiz.de/10012176536
Saved in:
10
Global versus local consumer culture : theory, measurement, and future research directions
Steenkamp, Jan-Benedict E. M.
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011999569
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