Companies from established industrial nations are faced with a multitude of threats,caused especially by companies from developing nations such as India or China. Inthe past, these threats were primarily based on the common practice of imitatingproducts of competitors from developed,...

This study is examines the dynamics in prices paid in “pay-what-you-want” situations over multiple customer–seller transactions on an individual customer level. The analysis of potential dynamism in prices paid allows for an assessment of the profitability of pay-what-you-want pricing for...