Ahn, Mark J.; York, Anne S.; Wu, Wei; Suharto, Yulianto; … - In: Journal of innovation and entrepreneurship : JIE 4 (2015), pp. 1-19
New creative approaches are needed to manage emerging biotechnology innovations, regulations, and payor environments to enhance product pipeline productivity, valuation, and risk management. Biopharmaceutical firms must make dynamic resource allocation decisions on their relative levels of...
