Kerketta, Shubhashish; Swain, Sukanta Chandra - In: KASBIT Journal of Management & Social Science 5 (2012) December, pp. 69-89
The purpose of this paper is profit analysis in Indian retailing with special reference to reliance retail value stores in Ranchi through sales analysis, footfall conversion analysis, average bill value and shrink & dump. In India retail industry is in its nascent stage. With new entrants into...