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Search: person:"Wei, Cheah Chee"
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Consumer behaviour
7
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Asia
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11
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Cheah, Chee Wei
10
Koay, Kian Yeik
9
Hui Shan Lom
2
Che-Ha, Norbani
1
Goon, Serena Wooi-U
1
Idris, Izian
1
Krajčík, Vladimír
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Lim, Weng Marc
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Mei Kei Leong
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Mohezar, Suhana
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Tan, Ser Zian
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Wei, Cheah Chee
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Xiang, Keheng
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Yap, Jia Ying
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Asia-Pacific journal of business administration
1
Beyond Multi-Channel Marketing : Critical Issues in Dual Marketing
1
European journal of innovation management
1
International entrepreneurship and management journal
1
International journal of retail and distribution management
1
Journal of global marketing
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
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The journal of business & industrial marketing
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Tourism management perspectives : TMP
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ECONIS (ZBW)
11
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1
Social media influencer over-endorsement : implications from a moderated-mediation analysis
Cheah, Chee Wei
;
Koay, Kian Yeik
;
Lim, Weng Marc
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10015098560
Saved in:
2
The bubble tea phenomenon : understanding the role of servicescape in consumers' responses
Koay, Kian Yeik
;
Tan, Ser Zian
;
Idris, Izian
;
Mei Kei Leong
- In:
Asia-Pacific journal of business administration
17
(
2025
)
2
,
pp. 469-490
Persistent link: https://www.econbiz.de/10015326699
Saved in:
3
The political game of innovation : evidence from the ride-hailing service industry
Cheah, Chee Wei
;
Koay, Kian Yeik
- In:
European journal of innovation management
27
(
2024
)
2
,
pp. 572-588
Persistent link: https://www.econbiz.de/10014501044
Saved in:
4
Self-influencer congruence, parasocial relationships, credibility, and purchase intentions : a sequential mediation model
Koay, Kian Yeik
;
Cheah, Chee Wei
;
Yap, Jia Ying
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014514524
Saved in:
5
Institutional entrepreneurs' roles in the international market expansions : evidence from the ride-hailing platforms
Cheah, Chee Wei
;
Krajčík, Vladimír
;
Koay, Kian Yeik
- In:
International entrepreneurship and management journal
20
(
2024
)
2
,
pp. 1377-1400
Persistent link: https://www.econbiz.de/10015080537
Saved in:
6
The embodied experience and self-identity construction of Chinese gay tourists in Thailand
Xiang, Keheng
;
Cheah, Chee Wei
- In:
Tourism management perspectives : TMP
48
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014461403
Saved in:
7
How do perceived social media marketing activities foster purchase intentions? : a multiple sequential mediation model
Koay, Kian Yeik
;
Cheah, Chee Wei
;
Goon, Serena Wooi-U
- In:
Journal of global marketing
36
(
2023
)
3
,
pp. 210-224
Persistent link: https://www.econbiz.de/10014321513
Saved in:
8
Does perceived risk influence the intention to purchase second-hand clothing? : a multigroup analysis of SHC consumers versus non-SHC consumers
Koay, Kian Yeik
;
Cheah, Chee Wei
;
Hui Shan Lom
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 530-543
Persistent link: https://www.econbiz.de/10014281352
Saved in:
9
Health-based crisis : how do firms weather the storms using the structural hole-bridging strategy?
Cheah, Chee Wei
;
Koay, Kian Yeik
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2417-2430
Persistent link: https://www.econbiz.de/10014471975
Saved in:
10
An integrated model of consumers' intention to buy second-hand clothing
Koay, Kian Yeik
;
Cheah, Chee Wei
;
Hui Shan Lom
- In:
International journal of retail and distribution management
50
(
2022
)
11
,
pp. 1358-1377
Persistent link: https://www.econbiz.de/10013407379
Saved in:
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