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Weijo, Henri
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Belk, Russell W.
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Weijo, Henri A.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Marketing theory
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ECONIS (ZBW)
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Enchantment and perpetual desire : theorizing disenchanted enchantment and technology adoption
Belk, Russell W.
;
Weijo, Henri
;
Kozinets, Robert V.
- In:
Marketing theory
21
(
2021
)
1
,
pp. 25-52
Persistent link: https://www.econbiz.de/10012484422
Saved in:
2
Play at any cost : how cosplayers produce and sustain their ludic communal consumption experiences
Seregina, Anastasia
;
Weijo, Henri A.
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
1
,
pp. 139-159
Persistent link: https://www.econbiz.de/10011763891
Saved in:
3
Consumer culture theory and the AMA job market : understanding the challenges and crafting winning strategies
Steinfield, Laurel
;
Weijo, Henri
-
2015
Persistent link: https://www.econbiz.de/10011657465
Saved in:
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