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  • Search: person:"bradu, Cosmina"
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Year of publication
Subject
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Corporate social responsibility 3 consumer`s expectations 3 Chocolate 2 Consumer behaviour 2 Consumer willingness-to-buy 2 Eco-label 2 Konsumentenverhalten 2 Labelling 2 Product labelling 2 Traceability 2 Umweltzeichen 2 Warenkennzeichnung 2 consumer behaviour 2 Willingness to pay 1 Zahlungsbereitschaftsanalyse 1
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Online availability
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Free 6 Undetermined 1
Type of publication
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Book / Working Paper 5 Article 4
Type of publication (narrower categories)
All
Article in journal 1 Aufsatz in Zeitschrift 1
Language
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Undetermined 5 English 4 Romanian 2
Author
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Bradu, Cosmina Paula 4 Thøgersen, John 3 Bradu, Cosmina 2 Orquin, Jacob 2 GATEJ (BRADU) Cosmina Paula 1 Orquin, Jacob L. 1 Paula, Bradu Cosmina 1 bradu, Cosmina 1
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Institution
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 2
Published in...
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MPRA Paper 2 Journal of Business Ethics 1 Journal of business ethics : JOBE 1 Ovidius University Annals, Economic Sciences Series 1 Revista Economica 1
Source
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RePEc 5 BASE 2 ECONIS (ZBW) 2
Showing 1 - 9 of 9
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Corporate Social Responsibility (CSR) - a Theoretical Approach
Paula, Bradu Cosmina - In: Ovidius University Annals, Economic Sciences Series XI (2011) 1, pp. 247-251
In the last years the expectations towards CSR are increasing and with this also the demand that businesses behave in a socially responsibly manner. But we should not forget that Corporate Social Responsibility (CSR) is a contested and also evolving concept, fact that is evidenced also by the...
Persistent link: https://www.econbiz.de/10010632682
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INFLUENCE OF CONSUMERS` EXPECTATIONS REGARDING CSR ON THEIR INTENTION TO SUPPORT A COMPANY`S SOCIALLY RESPONSIBLE BEHAVIOR DURING THE CRISIS
GATEJ (BRADU) Cosmina Paula - In: Revista Economica Supplement (2012) 3, pp. 187-194
The purpose of this paper is to investigate the link between individuals` expectations of corporate social responsibility (CSR) and their intention to support the socially responsible behavior of companies.The data was collected using a survey of 150 respondents from different backgrounds that...
Persistent link: https://www.econbiz.de/10010626098
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Se așteaptă consumatorii ca organizațiile să fie responsabile din punct de vedere social?
Bradu, Cosmina Paula - Volkswirtschaftliche Fakultät, … - 2011
Purpose – This review article aims to develop an integrating overview of the present status of the theory of corporate social responsibility (CSR) and also of individuals’ expectations of corporate social responsibility (CSR). Design/methodology/approach – In order to clarify the core...
Persistent link: https://www.econbiz.de/10008833270
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Responsabilitatea Socială Corporativă (CSR) - un concept în continuă evoluție
Bradu, Cosmina Paula - Volkswirtschaftliche Fakultät, … - 2011
Purpose – This article aims to develop and to popularize an overview of the present status of the concept of corporate social responsibility (CSR). Design/methodology/approach – In order to clarify and to popularize the core concepts of CSR, articles in leading economic journals were...
Persistent link: https://www.econbiz.de/10008836725
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Cover Image
Se așteaptă consumatorii ca organizațiile să fie responsabile din punct de vedere social?
Bradu, Cosmina Paula - 2011
Purpose – This review article aims to develop an integrating overview of the present status of the theory of corporate social responsibility (CSR) and also of individuals’ expectations of corporate social responsibility (CSR). Design/methodology/approach – In order to clarify the core...
Persistent link: https://www.econbiz.de/10015225423
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Cover Image
Responsabilitatea Socială Corporativă (CSR) - un concept în continuă evoluție
Bradu, Cosmina Paula - 2011
Purpose – This article aims to develop and to popularize an overview of the present status of the concept of corporate social responsibility (CSR). Design/methodology/approach – In order to clarify and to popularize the core concepts of CSR, articles in leading economic journals were...
Persistent link: https://www.econbiz.de/10015225497
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The Mediated Influence of a Traceability Label on Consumer's Willingness to Buy the Labelled Product
bradu, Cosmina - 2015
This paper investigates the effectiveness of a new traceability label on consumer willingness to buy the labelled product and whether the effect is mediated by moral affective evaluations of the product. A between subjects factorial design was used to test (a) the effect of a new traceability...
Persistent link: https://www.econbiz.de/10013020974
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The Mediated Influence of a Traceability Label on Consumer’s Willingness to Buy the Labelled Product
Bradu, Cosmina; Orquin, Jacob; Thøgersen, John - In: Journal of Business Ethics 124 (2014) 2, pp. 283-295
This paper investigates the effectiveness of a new traceability label on consumer willingness to buy the labelled product and whether the effect is mediated by moral affective evaluations of the product. A between-subjects factorial design was used to test (a) the effect of a new traceability...
Persistent link: https://www.econbiz.de/10010989872
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Cover Image
The mediated influence of a traceability label on consumer's willingness to buy the labelled product
Bradu, Cosmina; Orquin, Jacob L.; Thøgersen, John - In: Journal of business ethics : JOBE 124 (2014) 2, pp. 283-295
Persistent link: https://www.econbiz.de/10010431405
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