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Marketing experts are always right...aren't they? : disentangling the effects of expertise and decision-making processes
Montecchi, Matteo
;
Gvirtz, Andrés
;
Plangger, Kirk
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1432-1442
Persistent link: https://www.econbiz.de/10014555478
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