В статье рассмотрены методологические аспекты использования системного подхода в исследованиях промышленного маркетинга. Определены направления применения...

In the articles considered the existent going is near the estimation of economic strength of enterprise security, and other going is offered near the choice of criteria of determination of level them economic security.

The question of links of the strategic planning of public relations and a system approach to management of organization activity have been researched. The maintenance of stages of strategic plan of public relations in the organization's management system is opened.

A model of partnership at a motor-transport enterprise, which provides four types of partnership, has been considered. The general partnership marketing system of a motor-transport enterprise with major groups of interaction subjects has been suggested. The managing subsystem is presented in the...