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Search: subject:"‘Personalization’"
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Subject
All
Personalization
1,542
Personalisierung
1,394
Konsumentenverhalten
797
Consumer behaviour
795
Online retailing
488
Online-Handel
488
Electronic Commerce
410
E-commerce
399
Social Web
332
Social web
332
Online-Marketing
307
Internet marketing
304
Viral marketing
287
Virales Marketing
287
Beziehungsmarketing
207
Relationship marketing
207
Artificial intelligence
147
Theorie
147
Künstliche Intelligenz
145
Theory
145
personalization
145
Customer satisfaction
105
Kundenzufriedenheit
103
Confidence
91
Personality psychology
91
Persönlichkeitspsychologie
91
Vertrauen
91
Experiment
86
Datenschutz
85
Data protection
83
Digital platform
79
Digitale Plattform
79
Bewertung
71
Evaluation
70
Internet
70
Algorithm
69
Algorithmus
69
Data Mining
69
Data mining
69
Emotion
62
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Online availability
All
Undetermined
864
Free
393
CC license
37
Type of publication
All
Article
1,373
Book / Working Paper
394
Other
2
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All
Article in journal
1,077
Aufsatz in Zeitschrift
1,077
Aufsatz im Buch
191
Book section
191
Graue Literatur
105
Non-commercial literature
105
Working Paper
98
Arbeitspapier
89
Hochschulschrift
62
Thesis
36
research-article
28
Collection of articles of several authors
16
Sammelwerk
16
Article
15
Aufsatzsammlung
14
Konferenzschrift
13
Conference paper
9
Konferenzbeitrag
9
Case study
6
Conference proceedings
6
Fallstudie
6
Collection of articles written by one author
4
Sammlung
4
Dissertation u.a. Prüfungsschriften
3
Fallstudiensammlung
3
Lehrbuch
3
Textbook
3
case-report
2
review-article
2
Amtsdruckschrift
1
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1
Government document
1
Guidebook
1
Handbook
1
Handbuch
1
Interview
1
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1
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1
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1
review
1
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Language
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English
1,631
German
100
Undetermined
35
French
2
Italian
1
Polish
1
Spanish
1
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Author
All
Adomavicius, Gediminas
18
Benbasat, Izak
12
Hosanagar, Kartik
10
Chen, Hong
9
Tuzhilin, Alexander
9
Zhang, Jingjing
9
Jiang, Yuanchun
8
Bandulet, Martin
7
Dens, Nathalie
7
Hinz, Oliver
7
Liu, Yezheng
7
Morasch, Karl
7
Sarkar, Sumit
7
Stüber, Eva
7
Bala, Pradip Kumar
6
Bockstedt, Jesse
6
Law, Rob
6
Lee, Dokyun
6
Rust, Roland T.
6
Sosa, Manuel
6
Adena, Maja
5
Benlian, Alexander
5
Chen, Zhijun
5
Choe, Chongwoo
5
Cong, Jiajia
5
Curley, Shawn P.
5
Helmers, Christian
5
Huang, Ming-Hui
5
Huck, Steffen
5
Kim, Jong Min
5
Kumar, Anuj
5
Li, Xitong
5
Liu, Hongyan
5
Matsushima, Noriaki
5
Pau, Louis-François
5
Pelsmacker, Patrick de
5
Sahoo, Nachiketa
5
Sparks, Beverley
5
Xu, Jingjun
5
Zhang, Jingjng
5
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Institution
All
Springer Fachmedien Wiesbaden
6
Friedrich-Schiller-Universität Jena
3
IGI Global
3
Centre for Educational Research and Innovation
2
EconWPA
2
Institut für Volkswirschaftlehre, Fakultät für Wirtschaftswissenschaften
2
London School of Economics (LSE)
2
National Bureau of Economic Research
2
Verlag Dr. Kovač
2
AAMAS <7, 2008, Estoril>
1
AMEC <10, 2008, Estoril>
1
Annual International Scientific Conference "Digital Transformation in Industry: Trends, Management, Strategies" <5., 2023, Jekaterinburg>
1
Berkeley Electronic Press
1
Committee on dietary allowances, Food and Nutrition Board, Division of Biological Sciences, Assembly of Life Sciences, National Research Council
1
Competence Center Information Systems & Services
1
Conference on Artificial Intelligence <23, 2008, Chicago, Ill.>
1
DEXA <13, 2002, Aix-en-Provence>
1
EC Web <11, 2010, Bilbao>
1
EC Web <12, 2011, Toulouse>
1
EC Web <13, 2012, Wien>
1
EC Web <2, 2001, München>
1
EC Web <3, 2002, Aix-en-Provence>
1
EC Web <4, 2003, Prag>
1
EC Web <6, 2005, Kopenhagen>
1
EC-Web <14, 2013, Prag>
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
1
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
1
Eric Cuvillier <Firma>
1
Ernst-Moritz-Arndt-Universität Greifswald
1
Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
1
European Commission / Joint Research Centre
1
Fakultät für Wirtschafts- und Organisationswissenschaften, Universität der Bundeswehr
1
Food and Nutrition Board
1
Friedrich-Ebert-Stiftung
1
Georg-August-Universität Göttingen
1
Great Britain / West India Royal Commission (1938-1939)
1
Hochschule der Medien
1
ICEC <15, 2013, Turku>
1
Information Systems
1
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Published in...
All
Information systems research : ISR
39
Journal of business research : JBR
37
Electronic commerce research
33
Journal of retailing and consumer services
30
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
29
Management science : journal of the Institute for Operations Research and the Management Sciences
28
International journal of business information systems : IJBIS
26
International journal of hospitality management
19
Journal of management information systems : JMIS
19
Electronic commerce research and applications
17
Journal of retailing
17
Marketing science
17
Tourism management : research, policies, practice
17
International journal of electronic commerce : IJEC
15
Journal of revenue and pricing management
15
Management information systems : mis quarterly
15
Journal of information & knowledge management : JIKM
14
Psychology & marketing
14
Technological forecasting & social change : an international journal
13
Journal of electronic commerce research : JECR
12
International journal of advertising : the review of marketing communications
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
The power of one : gaining business value from personalization technologies
11
Journal of internet commerce
10
MIS quarterly
10
Decision support systems : DSS ; the international journal
9
Electronic markets : EM ; the international journal of electronic commerce and business media
9
Electronic markets : the international journal on networked business
9
International journal of production research
9
SpringerLink / Bücher
9
Discussion papers / CEPR
8
INFORMS journal on computing : JOC
8
Information systems and e-business management : ISeB
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of marketing communications
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Faculty & research / Insead : working paper series
7
Information technology & tourism
7
International journal of contemporary hospitality management
7
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Source
All
ECONIS (ZBW)
1,635
Other ZBW resources
53
RePEc
41
EconStor
26
BASE
7
USB Cologne (EcoSocSci)
7
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231
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231
Personalized choice model for forecasting demand under pricing scenarios with observational data : the case of attended home delivery
Özden Gür Ali
;
Amorim, Pedro
- In:
International journal of forecasting
40
(
2024
)
2
,
pp. 706-720
Persistent link: https://www.econbiz.de/10014547198
Saved in:
232
The role of recommendation sources and attribute framing in online product recommendations
Yang, Yikai
;
Zheng, Jiehui
;
Yu, Yining
;
Qiu, Yiling
; …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014549158
Saved in:
233
Unique ... like everyone else : effects and mechanisms of
personalization
appeals in recruitment advertising
Pfiffelmann, Jean
;
Pfeuffer, Alexander
;
Dens, Nathalie
; …
- In:
International journal of advertising : the review of …
43
(
2024
)
3
,
pp. 491-532
Persistent link: https://www.econbiz.de/10014550980
Saved in:
234
Beyond surveys : leveraging automated text analysis of travellers' online reviews to enhance service quality and willingness to recommend
Robertson, Jeandri
;
Vella, Joseph
;
Duncan, Sherese
; …
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 516-535
Persistent link: https://www.econbiz.de/10014553335
Saved in:
235
Personalization
, value co-creation, and brand loyalty in branded apps : an application of TAM theory
Tran, Gina A.
;
Ketron, Seth
;
Tran, Trang
;
Fabrize, Robert
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 554-573
Persistent link: https://www.econbiz.de/10014553339
Saved in:
236
Two-sided markets : the influence of market power on information utilization strategy and welfare
Cui, Zhanhong
;
Li, Kai
- In:
Managerial and decision economics : MDE ; the …
45
(
2024
)
1
,
pp. 98-117
Persistent link: https://www.econbiz.de/10014443495
Saved in:
237
Young consumers' perceptions of AI-powered in-car personalized services in a growing market for smart cars
Mathai, Jastina
- In:
Journal of promotion management : innovations in …
30
(
2024
)
1
,
pp. 110-128
Persistent link: https://www.econbiz.de/10014447587
Saved in:
238
Gen Z's
personalization
paradoxes : a privacy calculus examination of digital
personalization
and brand behaviors
McKee, Kathleen M.
;
Dahl, Andrew J.
;
Peltier, James W.
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 405-422
Persistent link: https://www.econbiz.de/10014507261
Saved in:
239
Facing the era of smartness : delivering excellent smart hospitality experiences through cloud computing
Hsu, Hsuan
- In:
Journal of hospitality marketing & management
33
(
2024
)
3
,
pp. 333-359
Persistent link: https://www.econbiz.de/10014511809
Saved in:
240
Revealing consumer review attitude through online review and website cues
Natarajan, Manoraj
;
Periaiya, Sridevi
- In:
Journal of consumer marketing
41
(
2024
)
3
,
pp. 261-280
Persistent link: https://www.econbiz.de/10014519735
Saved in:
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