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An empirical study of the impact of product variety on demand concentration

Tan, Tom Fangyun; Netessine, Serguei; Hitt, Lorin M. - 2016 - Revised version of 2015/32/TOM/ACGRE

Persistent link: https://www.econbiz.de/10011588644

Is Tom Cruise threatened? : an empirical study of the impact of product variety on demand concentration

Tan, Tom Fangyun; Netessine, Serguei; Hitt, Lorin M. - 2016 - Revised version of 2016/33/TOM/ACGRE

Persistent link: https://www.econbiz.de/10011685090

Marketing Strategy of Rural Supermarket Chain in Ningxia Based on the Long Tail

Zhang, Shu-ping; Zhao, Zhi-hong - In: Asian Agricultural Research 03 (2011) 02

Based on the introduction of the Long Tail , the political, economical, social and technological environment for the … development of Ningxia rural supermarket chain based on the Long Tail Theory are put forward. …

Persistent link: https://www.econbiz.de/10009277111

Marketing Strategy of Rural Supermarket Chain in Ningxia Based on the Long Tail

Zhang, Shu-ping; Zhao, Zhi-hong - In: Asian Agricultural Research 2 (2010) 02

Persistent link: https://www.econbiz.de/10009216598

Introducing Social Capital Value Add: Manifesto for New Social Network Structural Management of Corporate Value

Michael, Cayley - Volkswirtschaftliche Fakultät, … - 2008

Within the field of social capital study, concerns have been expressed that deviations from a fundamental understanding that social capital is captured from embedded resources in social networks may reduce the intellectual enterprise to a catch all fad (Lin, Cook, Burt, 1999). This paper is an...

Persistent link: https://www.econbiz.de/10005619665