Su, Kuo-Wei; Chiu, Po-Chih; Lin, Tzu-Hsiang - In: Journal of Hospitality and Tourism Technology 13 (2022) 3, pp. 559-572
Purpose This study aims to incorporate innovative technology (i.e. blockchain) into the design of an online travel agency (B-OTA). The authors accelerated the design of the prototype system through expert interviews to understand the convenience of the blockchain travel and accommodation...