Adamış, Emel; Pınarbaşı, Fatih - In: Journal of Hospitality and Tourism Technology 13 (2022) 1, pp. 34-61
Purpose This study aims to explore the visual social media (SM) (Instagram) communication and the visual characteristics of smart tourism destination (STD) communication from destination marketing/management organizations (DMOs) and user-generated content (UGC) perspectives, which refer to...
