Hagen, Moritz; Su, Wenjia; Junge, Sebastian - In: Management Review Quarterly 74 (2023) 4, pp. 2637-2682
This year, we celebrate the sixtieth anniversary of ‘A Behavioral Theory of the Firm’ (BTF) (Cyert and March in A … behavioral theory of the firm, Prentice Hall, Englewood Cliffs, 1963), which central ideas and concepts are fundamental to almost …