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РЕКЛАМНАЯ КАМПАНИЯ 3 Agribusiness 2 advertising campaign 2 ADVERTISING 1 ADVERTISING CAMPAIGN 1 ADVERTISING EFFICIENCY 1 ADVERTISING PROCESS 1 AN ADVERTISING CAMPAIGN 1 AN ALGORITHM FOR AN ADVERTISING CAMPAIGN 1 AT&T's "You Will" advertising campaign 1 ATL 1 Advertising 1 Advertising effects 1 Australian Pork Limited 1 Australian pig meat industry 1 BTL PROMOTION 1 BTL СРЕДСТВА ПРОДВИЖЕНИЯ 1 COMSUMERS MYTHS AND BARRIERS 1 Consumer behaviour 1 Consumer/Household Economics 1 Demand and Price Analysis 1 ECONOMIC EFFICIENCY ESTIMATION 1 FOODSTUFFS 1 Farm Management 1 Food Consumption/Nutrition/Food Safety 1 GDP measurement 1 INTERNET ADVERTISING 1 ISSN 1442-6951 1 International Relations/Trade 1 Internet marketing 1 Konsumentenverhalten 1 Livestock Production/Industries 1 MARKETING COMMUNICATION 1 MODEL OF ECONOMIC EFFICIENCY OF ADVERTISING 1 Marketing 1 Marketing research 1 ORGANIZATIONAL ECONOMIC MECHANISM OF MARKETING PROMOTION 1 Online-Marketing 1 Preiswettbewerb 1 Price competition 1
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Free 8
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Article 7 Book / Working Paper 1
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Arbeitspapier 1 Congress Report 1 Working Paper 1
Language
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Undetermined 6 English 2
Author
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Blackman, ID 1 Davison, Kiessling 1 Greenwood, Jeremy 1 Griffith, Garry R. 1 Hugo, Victor 1 Lockett, A 1 Ma, Yueyuan 1 Magana Magana, Eduardo 1 Mauricio, Christian 1 Mounter, Stuart W. 1 Patricia, Lorena 1 Piggott, Roley R. 1 Ramirez, Villarreal 1 Soto Zapata, Manuel 1 Trillo, Licon 1 VALCEANU, Gabriela 1 Yorukoglu, Mehmet 1 ВЕНИДИКТОВНА, САПРЫКИНА НАТАЛЬЯ 1 ВЛАДИМИРОВНА, САПРЫКИНА ЕКАТЕРИНА 1 ПОЛЯКОВА О.В. 1 СЕРГЕЕВНА, КАРАБАНОВА ИРИНА 1
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Australasian Agribusiness Review 1 Holistic Marketing Management Journal 1 Revista Mexicana de Agronegocios 1 Working papers / Rochester Center for Economic Research 1 Вестник Адыгейского государственного университета. Серия 5: Экономика 1 Вестник Южно-Уральского государственного университета. Серия: Экономика и менеджмент 1 Известия Тульского государственного университета. Экономические и юридические науки 1
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RePEc 6 BASE 1 ECONIS (ZBW) 1
Showing 1 - 8 of 8
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"You Will:" a macroeconomic analysis of digital advertising
Greenwood, Jeremy; Ma, Yueyuan; Yorukoglu, Mehmet - 2024 - 2nd revision
Persistent link: https://www.econbiz.de/10014535133
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УСТРАНЕНИЕ БАРЬЕРОВ ПРОДВИЖЕНИЯ ПРОДОВОЛЬСТВЕННЫХ ТОВАРОВ С ПОМОЩЬЮ ИНТЕРНЕТ-КОММУНИКАЦИЙ
ВЕНИДИКТОВНА, САПРЫКИНА НАТАЛЬЯ - In: Вестник Адыгейского … (2012) 3, pp. 272-277
В статье анализируются особенности продвижения продовольственных товаров; предложены инструменты продвижения в Интернете, позволяющие преодолеть...
Persistent link: https://www.econbiz.de/10011231078
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PLANEACIÓN ESTRATÉGICA DE UNA EMPRESA FAMILIAR DE COMIDA RÃPIDA
Magana Magana, Eduardo; Trillo, Licon; Patricia, Lorena; … - In: Revista Mexicana de Agronegocios 32 (2013)
This study was carried out in a food company in Delicias, Chihuahua, which founded in 1975 and offers many different varieties of tortas and hamburgers accompany with carrots and tanning chili peppers prepared by them. The sales have been increasing in the last five years, therefore the owners...
Persistent link: https://www.econbiz.de/10011149643
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МЕХАНИЗМ УПРАВЛЕНИЯ ПРОДВИЖЕНИЕМ
ПОЛЯКОВА О.В. - In: Известия Тульского … (2013) 3, pp. 72-81
В организации эффективной рекламной кампании важную роль играет механизм управления рекламной деятельностью. Целью данного исследования являлось изучение...
Persistent link: https://www.econbiz.de/10011229390
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ПОСТРОЕНИЕ МАТЕМАТИЧЕСКОЙ МОДЕЛИ ОЦЕНКИ ЭКОНОМИЧЕСКОЙ ЭФФЕКТИВНОСТИ РЕКЛАМНОЙ КАМПАНИИ
СЕРГЕЕВНА, КАРАБАНОВА ИРИНА - In: Вестник Южно-Уральского … (2011) 3, pp. 167-170
В статье поставлена задача по определению экономической эффективности рекламной кампании. Экономическая эффективность рассматривается как функция времени....
Persistent link: https://www.econbiz.de/10011237880
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A SUCCESSFUL ADVERTISING CAMPAIGN
VALCEANU, Gabriela - In: Holistic Marketing Management Journal 1 (2011) 1, pp. 81-91
TO ADVERTISE OR NOT TO ADVERTISE? is the question which continually confronts the business man. The importance of advertising has long been recognized by the more enlightened members of the business and industrial world. Strategies for a successful advertising business campaign are an important...
Persistent link: https://www.econbiz.de/10010635327
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The Payoff from Generic Advertising by the Australian Pig Industry in the Presence of Trade
Mounter, Stuart W.; Griffith, Garry R.; Piggott, Roley R. - In: Australasian Agribusiness Review 13 (2005)
pork exports and pork imports for further processing. In March 2003 Australian Pork Limited (APL) launched a advertising … campaign to raise domestic per capita consumption of pork, and increase consumer awareness and preference for identified …
Persistent link: https://www.econbiz.de/10011143708
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The potential scope of the internet's impact on advertising strategy
Lockett, A; Blackman, ID - 1999
of building an advertising campaign on the medium are clear, and achievable, if advertisingcompanies are willing to work …
Persistent link: https://www.econbiz.de/10009481417
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