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Search: subject:"ALS ice bucket challenge"
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ALS Ice Bucket Challenge
1
ALS ice bucket challenge
1
Charity
1
Crowdfunding
1
Donations
1
Facebook
1
Fundraising
1
Influencer
1
Sharing
1
Social Media
1
Virality
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Wohltätigkeit
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virales Marketing
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German
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Bourlakis, Michael
1
Nisar, Tahir M.
1
Prabhakar, Guru
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Thoma, Kristin
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Wagener, Andreas
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Technological forecasting & social change : an international journal
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
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ECONIS (ZBW)
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Unravelling influential individual level factors during a crowdfunding campaign : insights from the
ALS
ice
bucket
challenge
Nisar, Tahir M.
;
Prabhakar, Guru
;
Bourlakis, Michael
- In:
Technological forecasting & social change : an …
175
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013334963
Saved in:
2
Analyse viraler Kampagnen am Beispiel der
ALS
Ice
Bucket
Challenge
Wagener, Andreas
;
Thoma, Kristin
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
61
(
2015
)
4
,
pp. 29-33
Persistent link: https://www.econbiz.de/10011410929
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