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  • Search: subject:"Activity segmentation"
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Year of publication
Subject
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Activity segmentation 2 Agrotourismus 1 Consumer behaviour 1 Finland 1 Finnland 1 Holiday behaviour 1 Information behaviour 1 Informationsverhalten 1 Integrated choice and latent variable model 1 Konsumentenverhalten 1 Market segmentation 1 Marktsegmentierung 1 Product packaging 1 Recreation specialization 1 Rural tourism 1 Special interest tourism 1 Target group 1 Tourism 1 Tourism marketing 1 Tourismus 1 Tourismusmarketing 1 Urlaubsverhalten 1 Zielgruppe 1 information search 1 market segmentation 1 rural tourism 1 well-being 1
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Online availability
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Free 1 Undetermined 1
Type of publication
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Fredman, Peter 1 Lindberg, Kreg 1 Pesonen, Juho 1 Stemmer, Kathrin 1 Tuohino, Anja 1 Veisten, Knut 1
Published in...
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Journal of vacation marketing : an international journal 1 Scandinavian journal of hospitality and tourism 1
Source
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
Cover Image
How does activity specialization affect nature-based tourism package choice?
Stemmer, Kathrin; Fredman, Peter; Lindberg, Kreg; … - In: Scandinavian journal of hospitality and tourism 23 (2023) 5, pp. 412-433
Persistent link: https://www.econbiz.de/10015188932
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Cover Image
Activity-based market segmentation of rural well-being tourists : comparing online information search
Pesonen, Juho; Tuohino, Anja - In: Journal of vacation marketing : an international journal 23 (2017) 2, pp. 145-158
Persistent link: https://www.econbiz.de/10011951164
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