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  • Search: subject:"AdOnMo"
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Year of publication
Subject
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AdOnMo 1 Advertising 1 Advertising effects 1 DOOH (Digital Out-of-Home) Ads 1 Diversification 1 Diversifikation 1 Expansion Strategies 1 Internet marketing 1 Media Mix 1 OOH (Out-of-Home) Ads 1 Online-Marketing 1 Werbewirkung 1 Werbung 1
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Type of publication
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Article 1
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 1
Author
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Biswas, Ashish Kumar 1 Gupta, Divya Kirti 1 Kamal, Mounika 1 Sukhwal, Anita 1
Published in...
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South Asian journal of management : SAJM 1
Source
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ECONIS (ZBW) 1
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OOH' morphs to "DOOH" : AdOnMo sets advertising from motionless to motion
Gupta, Divya Kirti; Biswas, Ashish Kumar; Sukhwal, Anita; … - In: South Asian journal of management : SAJM 29 (2022) 1, pp. 149-165
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