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  • Search: subject:"Adopter categorization"
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Subject
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Innovation diffusion 3 Innovationsdiffusion 3 Adopter categorization 2 Consumer behaviour 2 Innovation 2 Innovation adoption 2 Innovation management 2 Innovationsakzeptanz 2 Innovationsmanagement 2 Konsumentenverhalten 2 Automotive industry 1 Distribution channel 1 Innovation diffusion theory 1 Kfz-Industrie 1 Lieferantenmanagement 1 Measurement 1 Messung 1 New channel 1 New product development 1 Organizational innovativeness 1 Produktentwicklung 1 Supplier relationship management 1 Typology 1 Vertriebsweg 1 adopter categorization 1 adoption 1 automotive 1 channel history 1 consumer innovativeness 1 diffusion 1 dynamics 1 heterogeneity 1 incumbent channel 1 measurement of innovativeness 1 online research 1 pro-innovation bias 1 self-report scale 1
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Undetermined 2
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3
Language
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English 3
Author
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Corthouts, Joris 1 Demeulemeester, Camille 1 Filová, Jana 1 Helsen, Kobe 1 Könecke, Thomas 1 Overby, Eric 1 Ransbotham, Sam 1 Scheerder, Jeroen 1 Zeimers, Géraldine 1 Zintz, Thierry 1
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Published in...
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Central European business review : CEBR 1 International journal of sports marketing & sponsorship 1 Management information systems : mis quarterly 1
Source
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ECONIS (ZBW) 3
Showing 1 - 3 of 3
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Sport federations' organizational innovativeness : an empirical comparison of characteristics and attitudes
Corthouts, Joris; Zeimers, Géraldine; Helsen, Kobe; … - In: International journal of sports marketing & sponsorship 23 (2022) 5, pp. 901-919
Persistent link: https://www.econbiz.de/10013370516
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How do adopters transition between new and incumbent channels?
Overby, Eric; Ransbotham, Sam - In: Management information systems : mis quarterly 43 (2019) 1, pp. 185-205
Persistent link: https://www.econbiz.de/10012000154
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Measuring consumer innovativeness : identifying innovators among consumers of modern technologies
Filová, Jana - In: Central European business review : CEBR 4 (2015) 4, pp. 18-29
Persistent link: https://www.econbiz.de/10011559493
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