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Simulating the spread of opinions in online social networks when targeting opinion leaders
Kaiser, Carolin
;
Kröckel, Johannes
;
Bodendorf, Freimut
- In:
Information systems and e-business management : ISeB
11
(
2013
)
4
,
pp. 597-621
Persistent link: https://www.econbiz.de/10010205788
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