EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"App Tracking Transparency"
Narrow search

Narrow search

Year of publication
Subject
All
Data protection 2 Datenschutz 2 Internet marketing 2 Mobile Anwendung 2 Mobile application 2 Online-Marketing 2 Regulation 2 Social Web 2 Social web 2 Target group 2 Zielgruppe 2 app tracking transparency 2 online advertising 2 privacy 2 privacy regulation 2 social media 2 Advertising 1 Advertising effects 1 Anwendungssoftware 1 Apfel 1 App Tracking Transparency 1 App Tracking Transparency Framework 1 App Tracking Transparency policy 1 Apple 1 Application software 1 Audience Segments 1 Consumer behaviour 1 Data security 1 Datensicherheit 1 Event studies 1 Facebook 1 Konsumentenverhalten 1 Market segmentation 1 Marktsegmentierung 1 Mobile apps 1 Mobile communications 1 Mobilkommunikation 1 Online Advertising 1 Online Platform 1 Online retailing 1
more ... less ...
Online availability
All
Free 5
Type of publication
All
Book / Working Paper 4 Article 1
Type of publication (narrower categories)
All
Working Paper 3 Arbeitspapier 2 Graue Literatur 2 Non-commercial literature 2 Article in journal 1 Aufsatz in Zeitschrift 1 Conference Paper 1
more ... less ...
Language
All
English 5
Author
All
Aridor, Guy 2 Che, Yeon-Koo 2 Abou Nabout, Nadia 1 Ahmadi, Iman 1 Bian, Bo 1 Fladenhofer, Johannes 1 Kwon, Youngsun 1 Ma, Xinchen 1 Maleki, Elham 1 Nam, Sangjun 1 Skiera, Bernd 1 Tang, Huan 1
more ... less ...
Published in...
All
24th Biennial Conference of the International Telecommunications Society (ITS): "New bottles for new wine: digital transformation demands new policies and strategies", Seoul, Korea, 23-26 June, 2024 1 CESifo Working Paper 1 CESifo working papers 1 Discussion paper / LSE Financial Markets Group 1 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 1
Source
All
ECONIS (ZBW) 3 EconStor 2
Showing 1 - 5 of 5
Cover Image
Privacy Regulation and Targeted Advertising: Evidence from Apple's App Tracking Transparency
Aridor, Guy; Che, Yeon-Koo - 2024
of Apple's App Tracking Transparency Policy (ATT). We find that ATT significantly degraded the ability by Facebook …
Persistent link: https://www.econbiz.de/10014534320
Saved in:
Cover Image
The impact of the strengthened personal data protection regulation on users' privacy concerns
Nam, Sangjun; Kwon, Youngsun - 2024
Considering that privacy concerns could affect users' privacy behavior as an antecedent, it is important to investigate the impact of strengthened personal data protection regulation on users' privacy concerns. However, there exists mixed views that the personal data protection regulation has a...
Persistent link: https://www.econbiz.de/10015057358
Saved in:
Cover Image
Overwhelming targeting options : selecting audience segments for online advertising
Ahmadi, Iman; Abou Nabout, Nadia; Skiera, Bernd; … - In: International journal of research in marketing : IJRM ; … 41 (2024) 1, pp. 24-40
Persistent link: https://www.econbiz.de/10015057181
Saved in:
Cover Image
Privacy regulation and targeted advertising : evidence from Apple's App Tracking Transparency
Aridor, Guy; Che, Yeon-Koo - 2024
of Apple's App Tracking Transparency Policy (ATT). We find that ATT significantly degraded the ability by Facebook …
Persistent link: https://www.econbiz.de/10014468980
Saved in:
Cover Image
The supply and demand for data privacy : evidence from mobile apps
Bian, Bo; Ma, Xinchen; Tang, Huan - 2023 - This version: November 10, 2022
Persistent link: https://www.econbiz.de/10014309408
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...