Search Results - subject:"Apple Computer Inc."

Innovationskommunikation 2-0 : das Beispiel Apple iPhone

Maisch, Bettina; Meckel, Miriam - In: Marketing review St. Gallen : Marketingfachzeitschrift … 26 (2009) 2, pp. 42-46

Persistent link: https://www.econbiz.de/10003824438

Apple Inc.

2009

Persistent link: https://www.econbiz.de/10003752207

Strudel des Involvements : das Fallbeispiel "Apple"

Dintner, Kerstin; Falbe, Katrin; Kolbe, Sandro; Voß, Markus - In: Swarm Branding : Markenführung im Zeitalter von Web 2.0, (pp. 87-95). 2009

Persistent link: https://www.econbiz.de/10003864120

Return to the little kingdom : Steve Jobs, the creation of Apple, and how it changed the world

Moritz, Michael (contributor) - 2009 - 1. ed.

In 1984, The Little Kingdom: the private story of Apple Computer told the story of Apple's first decade alongside the histories of Steve Jobs and Steve Wozniak. Now, completely revised and expanded, Return to the Little Kingdom is a contemporary perspective on the accomplishments of Steve Jobs...

Persistent link: https://www.econbiz.de/10011594888