EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Apple computer"
Narrow search

Narrow search

Year of publication
Subject
All
Apple Computer Inc. 82 USA 32 United States 31 Computer industry 17 Computerindustrie 17 Steve Jobs 16 Mobile phone 14 Mobiltelefon 14 Unternehmensgeschichte 11 Business history 9 Management 9 Strategisches Management 9 Entrepreneurs 7 Unternehmenserfolg 7 Unternehmer 7 Brand management 6 Firm performance 6 Geschichte 6 Google LLC 6 ICT industry 6 IKT-Sektor 6 Markenführung 6 Strategic management 6 Wettbewerbsstrategie 6 Produktmanagement 5 Amazon.com Inc. 4 Apple Inc. 4 Competitive strategy 4 Electronics industry 4 Erfolgsfaktor 4 Führungskräfte 4 Innovation management 4 Innovationsmanagement 4 Managers 4 Marketing management 4 Marketingmanagement 4 Social Web 4 Social web 4 Success factor 4 Brand image 3
more ... less ...
Online availability
All
Undetermined 9 Free 3
Type of publication
All
Book / Working Paper 55 Article 35
Type of publication (narrower categories)
All
Article in journal 17 Aufsatz in Zeitschrift 17 Aufsatz im Buch 16 Book section 16 Case study 16 Fallstudie 16 Biografie 11 Biography 9 Arbeitspapier 3 Company information 3 Firmeninformation 3 Graue Literatur 3 Non-commercial literature 3 Working Paper 3 Aufsatzsammlung 2 non-article 2 Biographie 1 Erlebnisbericht 1 Glossar enthalten 1 Glossary included 1 Hochschulschrift 1 Katalog (z.B. Ausstellungskatalog) 1 Thesis 1 Universitätsschrift 1
more ... less ...
Language
All
English 61 German 24 Undetermined 5
Author
All
Jacobsen, Nils 4 Kawasaki, Guy 4 Byrne, John A. 2 Edson, John 2 Kahney, Leander 2 Lashinsky, Adam 2 Lleo, Sébastien 2 Moore, Martin 2 Rose, Frank 2 Schlender, Brent 2 Sculley, John 2 Tambini, Damian 2 Tetzeli, Rick 2 Zhitlukhin, M. V. 2 Ziemba, William T. 2 Al Asswad, Mohammad Mourhaf 1 Al-Debei, Mutaz M. 1 Al-Laham, Andreas 1 Al-Lozi, Enas 1 Alexander, Robert C. 1 Aloudat, Anas 1 Arthur, Charles 1 Bakrudeen Hyder Ali Nizam 1 Bayer, Martin 1 Beckmann, Dirk 1 Becraft, Michael B. 1 Bernstein, S. 1 Boone, Tonya 1 Borries, Friedrich von 1 Butcher, Lee 1 Carlton, Jim 1 Chang Tai Hock 1 Coff, Russell W. 1 Cruikshank, Jeffrey L. 1 Davis, Jason 1 Dintner, Kerstin 1 Diptee, Bhatt 1 Doyle, Chris J. 1 Dürr, Karlheinz 1 Edwards, C. 1
more ... less ...
Institution
All
Ausstellung Stylectrical. Von Elektrodesign, das Geschichte Schreibt <2011 - 2012, Hamburg> 1 Murmann Publishers GmbH 1 Museum für Kunst und Gewerbe Hamburg 1 Oxford University Press 1 Springer Fachmedien Wiesbaden 1
Published in...
All
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven 2 SpringerLink / Bücher 2 Strategic Direction 2 Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues 2 Alternative market research methods : market sensing 1 Approaches and processes for managing the economics of information systems 1 Bank of Finland research discussion papers 1 Business research 1 Business strategy review 1 Contemporary issues in social media marketing 1 Corporations that changed the world 1 Crabtree groundbreaker biographies 1 Discussion paper / LSE Financial Markets Group 1 Econ-Taschenbuch 1 Exploring the rise of fandom in contemporary consumer culture 1 Financial Times Deutschland Bibliothek 1 Frankfurter Allgemeine Buch 1 Greenwood biographies 1 Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle 1 Harvard business review : HBR 1 Information technology and management 1 International journal of advertising : the quarterly review of marketing communications 1 International journal of business excellence 1 International journal of collaborative enterprise : IJCEnt 1 International journal of entrepreneurial venturing 1 International journal of the economics of business 1 Internet biographies 1 Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen 1 Journal of business and management : JBM 1 Journal of global marketing 1 Management control systems for strategic changes : applying to dematurity and transformation of organizations 1 Managerial and decision economics : MDE ; the international journal of research and progress in management economics 1 Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis 1 SRC discussion paper 1 SRC discussion paper : discussion paper series 1 Sachbuch 1 Strategic management journal 1 Strategy in transition 1 Sustainable supply chains : models, methods, and public policy implications 1 Swarm Branding : Markenführung im Zeitalter von Web 2.0 1
more ... less ...
Source
All
ECONIS (ZBW) 78 USB Cologne (EcoSocSci) 10 Other ZBW resources 2
Showing 1 - 10 of 90
Cover Image
Using a mean changing stochastic processes exit-entry model for stock market longshort prediction
Lleo, Sébastien; Zhitlukhin, M. V.; Ziemba, William T. - 2021
Persistent link: https://www.econbiz.de/10012534838
Saved in:
Cover Image
Risk spreading between the diversified subscription businesses and the existing business : focusing on the case of Apple
Monden, Yasuhiro - In: Management control systems for strategic changes : …, (pp. 3-18). 2021
Persistent link: https://www.econbiz.de/10012522374
Saved in:
Cover Image
How Apple is organized for innovation : it's about experts leading experts
Podolny, Joel M.; Hansen, Morten T. - In: Harvard business review : HBR 98 (2020) 6, pp. 86-95
Persistent link: https://www.econbiz.de/10012508514
Saved in:
Cover Image
Bit tyrants : the political economy of Silicon Valley
Larson, Rob - 2020
"If the stories they tell about themselves are to be believed, all of the tech giants-Apple, Google, Microsoft, Facebook, and Amazon-were built from the ground up through hard work, a few good ideas, and the entrepreneurial daring to seize an opportunity when it presented itself. With searing...
Persistent link: https://www.econbiz.de/10012224377
Saved in:
Cover Image
App Store confidential
Sadowski, Tom - 2020
Der App Store ist eine digitale Erfolgsgeschichte: Mit nur 500 Apps startete er 2008, zehn Jahre später erzielt er doppelt so viel Umsatz wie McDonald?s. Doch wie der App Store funktioniert, wissen die Wenigsten. Bis jetzt. In ?App Store Confidential? gibt Tom Sadowski, der zuletzt das...
Persistent link: https://www.econbiz.de/10012144448
Saved in:
Cover Image
Live from Cupertino : how Apple used words, music, and performance to build the world's best sales machine
Hageloh, Michael; Vandehey, Tim - 2019
WHat were once devices are now habits -- Rehearsal -- Storytelling -- Listening -- Words -- Rhythm -- Improvision -- Soul -- Orchestration -- Magic -- A painflly obvious musical device : seven songs about the future (Apple's and yours).
Persistent link: https://www.econbiz.de/10012631997
Saved in:
Cover Image
Tim Cook : the genius who took Apple to the next level
Kahney, Leander - 2019
Introduction: Killing it -- The death of Steve Jobs -- A worldview shaped by the deep South -- Learning the trade at Big Blue -- A once-in-a-lifetime opportunity to join a near-bankrupt company -- Saving Apple through outsourcing -- Stepping into Steve Jobs's shoes -- Finding his feet with hot...
Persistent link: https://www.econbiz.de/10012102979
Saved in:
Cover Image
The struggle of secrecy, safety, and security of social media and smartphones
Zochalski, Ronald M. - In: Contemporary issues in social media marketing, (pp. 90-101). 2018
Persistent link: https://www.econbiz.de/10011715073
Saved in:
Cover Image
A hero who never dies : Steve Jobs in his fans' minds
Wu, Ruijuan; Wang, Cheng Lu; Hao, Wei - In: Exploring the rise of fandom in contemporary consumer …, (pp. 35-51). 2018
Persistent link: https://www.econbiz.de/10011764813
Saved in:
Cover Image
Digital dominance : the power of Google, Amazon, Facebook, and Apple
Moore, Martin (ed.); Tambini, Damian (ed.) - 2018
Across the globe, Google, Amazon, Facebook, Apple and Microsoft have accumulated power in ways that existing regulatory and intellectual frameworks struggle to comprehend. A consensus is emerging that the power of these new digital monopolies is unprecedented, and that it has important...
Persistent link: https://www.econbiz.de/10011870859
Saved in:
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • Next
  • Last
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...