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~isPartOf:"Journal of marketing"
~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"De Gruyter eBook-Paket Wirtschaftswissenschaften"
~subject:"Selling"
~subject:"Marketingtheorie"
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Selling
Marketingtheorie
B-to-B-Marketing
159
Business-to-business marketing
159
Lieferantenmanagement
87
Supplier relationship management
87
industrial marketing
56
business marketing
54
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45
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45
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Journal of marketing
Journal of business-to-business marketing
De Gruyter eBook-Paket Wirtschaftswissenschaften
Industrial marketing management : the international journal for industrial and high-tech firms
93
The journal of business & industrial marketing
26
Journal of business research : JBR
15
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
11
Journal of personal selling & sales management
9
Journal of the Academy of Marketing Science
7
The journal of personal selling & sales management : JPSSM
6
SpringerLink / Bücher
5
Harvard business review : HBR
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Business horizons
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
essentials
3
Asia Pacific journal of marketing and logistics
2
Business Guides on the Go
2
Business-to-Business-Marketing
2
European business review
2
European journal of marketing
2
European research on management and business economics
2
Handbook of business-to-business marketing
2
Harvard-Business-Manager : das Wissen der Besten
2
International business review : the official journal of the European International Business Academy
2
International journal of logistics : research and applications
2
International journal of services and operations management
2
Italian journal of marketing : ITJM
2
Journal of customer behaviour
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing research
2
Journal of research in marketing and entrepreneurship : JRME
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Lehrbuch
2
Management decision : MD
2
Marketing intelligence & planning
2
Marketing theory
2
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
2
Naše gospodarstvo : NG
2
Research
2
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ECONIS (ZBW)
26
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1
B to B sellers' skill level in sales performance : frameworks and findings
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
28
(
2021
)
3
,
pp. 265-281
Persistent link: https://www.econbiz.de/10012802187
Saved in:
2
Value-based selling capability : antecedents and implications for B2B sales performance
Liu, Yanzhe
;
Zhao, Xiaoyu
;
Wang, Tao
- In:
Journal of business-to-business marketing
30
(
2023
)
4
,
pp. 395-418
Persistent link: https://www.econbiz.de/10014447809
Saved in:
3
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
4
Why salespeople avoid big-whale sales opportunities
Xu, Juan
;
Borgh, Michel van der
;
Nijssen, E. J.
;
Lam, Son K.
- In:
Journal of marketing
86
(
2022
)
5
,
pp. 95-116
Persistent link: https://www.econbiz.de/10013390585
Saved in:
5
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
6
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
7
In defense of challenger marketing
Lim, Weng Marc
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 397-406
Persistent link: https://www.econbiz.de/10012392048
Saved in:
8
Managing the next generation of sales, Gen Z/Millennial cusp : an exploration of grit, entrepreneurship, and loyalty
Rodriguez, Michael
;
Boyer, Stefanie
;
Fleming, David
; …
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10012196263
Saved in:
9
Impact of CRM technology on sales process behaviors : empirical results from US, Europe, and Asia
Rodriguez, Michael
;
Peterson, Robert M.
;
Krishnan, …
- In:
Journal of business-to-business marketing
25
(
2018
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10011847802
Saved in:
10
Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
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