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~isPartOf:"Journal of marketing"
~isPartOf:"Journal of business-to-business marketing"
~subject:"Selling"
~subject:"Innovation"
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Selling
Innovation
B-to-B-Marketing
158
Business-to-business marketing
158
Lieferantenmanagement
87
Supplier relationship management
87
industrial marketing
56
business marketing
54
Beziehungsmarketing
45
Relationship marketing
45
Marketing
26
Marketing management
26
Marketingmanagement
26
Salespeople
25
Verkaufspersonal
25
Verkauf
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business-to-business marketing
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Innovation management
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Innovationsmanagement
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Konsumentenverhalten
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Kundenzufriedenheit
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Marketing theory
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Marketingtheorie
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29
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Rodriguez, Michael
3
Homburg, Christian
2
Lilien, Gary L.
2
Schmitz, Christian
2
Tzempelikos, Nektarios
2
Alavi, Sascha
1
Alnakhli, Hayam
1
Aravopoulou, Eleni
1
Asseraf, Yoel
1
Borgh, Michel van der
1
Boyer, Stefanie
1
Brexendorf, Tim Oliver
1
Cohen, Scott
1
Dotzel, Thomas
1
Dubinsky, Alan J.
1
Durmusoglu, Serdar S.
1
Eisend, Martin
1
Fiegenbaum, Avshalom
1
Fleming, David
1
Frieß, Maximilian
1
Grewal, Rajdeep
1
Guo, Chiquan
1
Habel, Johannes
1
Hahn, Alexander
1
Hao, Andy W.
1
Heiman, Bruce A.
1
Helm, Roland
1
Hirunyawipada, Tanawat
1
Hohenberg, Sebastian
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Honeycutt, Earl D.
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Huang, Ching-yun
1
Huang, Wen-yeh
1
Høgevold, Nils
1
Im, Subin
1
Inyang, Aniefre Eddie
1
Itani, Omar S.
1
Jensen, Ove
1
Kim, Namwoon
1
Kooli, Kaouther
1
Krinner, Stephanie
1
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Journal of marketing
Journal of business-to-business marketing
Industrial marketing management : the international journal for industrial and high-tech firms
87
The journal of business & industrial marketing
41
Journal of business research : JBR
21
Journal of personal selling & sales management
9
SpringerLink / Bücher
8
Journal of the Academy of Marketing Science
6
Research
6
The journal of personal selling & sales management : JPSSM
6
Harvard business review : HBR
4
Innovation in pricing : contemporary theories and best practices
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Springer eBook Collection
4
Business horizons
3
European journal of marketing
3
Journal of marketing research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
The Oxford handbook of strategic sales and sales management
3
essentials
3
Asia Pacific journal of marketing and logistics
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Business Guides on the Go
2
Business-to-Business-Marketing
2
European business review
2
European research on management and business economics
2
Handbook of business-to-business marketing
2
Harvard-Business-Manager : das Wissen der Besten
2
International business review : the official journal of the European International Business Academy
2
International journal of innovation management
2
International journal of logistics : research and applications
2
Italian journal of marketing : ITJM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of research in marketing and entrepreneurship : JRME
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Lehrbuch
2
Naše gospodarstvo : NG
2
Springer eBook Collection / Business and Economics
2
Springer eBooks / Business and Economics
2
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ECONIS (ZBW)
29
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1
Framing changes of the value proposition of emerging technologies in a B2B context
Nussipova, Gulnara
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 99-118
Persistent link: https://www.econbiz.de/10013359014
Saved in:
2
B to B sellers' skill level in sales performance : frameworks and findings
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
28
(
2021
)
3
,
pp. 265-281
Persistent link: https://www.econbiz.de/10012802187
Saved in:
3
Value-based selling capability : antecedents and implications for B2B sales performance
Liu, Yanzhe
;
Zhao, Xiaoyu
;
Wang, Tao
- In:
Journal of business-to-business marketing
30
(
2023
)
4
,
pp. 395-418
Persistent link: https://www.econbiz.de/10014447809
Saved in:
4
Why salespeople avoid big-whale sales opportunities
Xu, Juan
;
Borgh, Michel van der
;
Nijssen, E. J.
;
Lam, Son K.
- In:
Journal of marketing
86
(
2022
)
5
,
pp. 95-116
Persistent link: https://www.econbiz.de/10013390585
Saved in:
5
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
6
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
7
In defense of challenger marketing
Lim, Weng Marc
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 397-406
Persistent link: https://www.econbiz.de/10012392048
Saved in:
8
The relative effects of business-to-business (vs. business-to-consumer) service innovations on firm value and firm risk : an empirical analysis
Dotzel, Thomas
;
Shankar, Venkatesh
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 133-152
Persistent link: https://www.econbiz.de/10012176178
Saved in:
9
Managing the next generation of sales, Gen Z/Millennial cusp : an exploration of grit, entrepreneurship, and loyalty
Rodriguez, Michael
;
Boyer, Stefanie
;
Fleming, David
; …
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10012196263
Saved in:
10
Innovation in business-to-business marketing : preface
Tzempelikos, Nektarios
;
Kooli, Kaouther
;
Lichtenthal, …
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 229-232
Persistent link: https://www.econbiz.de/10012196297
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