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~isPartOf:"Strategies for international industrial marketing : the management of customer relationships in European industrial markets"
~isPartOf:"Business-to-Business-Marketing"
~subject:"Supplier relationship management"
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Supplier relationship management
B-to-B-Marketing
18
Business-to-business marketing
18
Business-to-Business-Marketing
13
Deutschland
11
Lieferantenmanagement
11
Germany
10
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Valla, Jean-Paul
3
Nolte, Philipp Johannes
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Turnbull, Peter W.
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Cunningham, Malcolm T.
1
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Hallén, Lars
1
Håkansson, Håkan
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Johanson, Jan
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Mühlfeld, Katrin Susanne
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Strategies for international industrial marketing : the management of customer relationships in European industrial markets
Business-to-Business-Marketing
Industrial marketing management : the international journal for industrial and high-tech firms
328
The journal of business & industrial marketing
150
Journal of business-to-business marketing
77
Journal of business research : JBR
72
SpringerLink / Bücher
23
Gabler Edition Wissenschaft / Business-to-Business-Marketing
12
Springer eBook Collection / Business and Economics
11
Journal of marketing
10
Journal of the Academy of Marketing Science
10
Marketing intelligence & planning
10
Journal of personal selling & sales management
8
Journal of strategic marketing
8
The journal of personal selling & sales management : JPSSM
8
Gabler Edition Wissenschaft
7
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of service research
6
Business-to-business marketing management : strategies, cases and solutions
5
Gabler Research
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing research
5
The journal of services marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing
4
European journal of marketing : EJM
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of revenue and pricing management
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ECONIS (ZBW)
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Verlässlichkeit als Beschaffungskriterium : Signale für die Einhaltung von Anbieterversprechen im Business-to-Business-Bereich
Nolte, Philipp Johannes
-
2016
-
1. Auflage
Persistent link: https://www.econbiz.de/10011495220
Saved in:
2
Verlässlichkeit als Beschaffungskriterium : Signale für die Einhaltung von Anbieterversprechen im Business-to-Business-Bereich
Nolte, Philipp Johannes
-
2016
Verlässlichkeit als Themenbereich der betriebswirtschaftlichen Forschung -- Beschaffungsentscheidungen im B-to-B-Bereich -- Signale als Informationsmedium für Nachfrager zur Beurteilung von Verlässlichkeit im Rahmen der Lieferantenauswahl. .
Persistent link: https://www.econbiz.de/10014019887
Saved in:
3
The dimensions of industrial marketing strategy
Valla, Jean-Paul
;
Turnbull, Peter W.
- In:
Strategies for international industrial marketing : the …
,
(pp. 265-289)
.
2013
Persistent link: https://www.econbiz.de/10009689241
Saved in:
4
The strategic role of industrial marketing management
Turnbull, Peter W.
;
Valla, Jean-Paul
- In:
Strategies for international industrial marketing : the …
,
(pp. 250-264)
.
2013
Persistent link: https://www.econbiz.de/10009689242
Saved in:
5
A comparison of strategic marketing approaches
Hallén, Lars
- In:
Strategies for international industrial marketing : the …
,
(pp. 235-249)
.
2013
Persistent link: https://www.econbiz.de/10009689243
Saved in:
6
The British approach to Europe
Cunningham, Malcolm T.
- In:
Strategies for international industrial marketing : the …
,
(pp. 165-234)
.
2013
Persistent link: https://www.econbiz.de/10009689244
Saved in:
7
The Swedish approach to Europe
Håkansson, Håkan
- In:
Strategies for international industrial marketing : the …
,
(pp. 127-164)
.
2013
Persistent link: https://www.econbiz.de/10009689245
Saved in:
8
The German approach to Europe
Johanson, Jan
;
Wootz, Björn
- In:
Strategies for international industrial marketing : the …
,
(pp. 79-126)
.
2013
Persistent link: https://www.econbiz.de/10009689247
Saved in:
9
The French approach to Europe
Valla, Jean-Paul
- In:
Strategies for international industrial marketing : the …
,
(pp. 11-78)
.
2013
Persistent link: https://www.econbiz.de/10009689248
Saved in:
10
Tarifwahlverhalten im Business-to-Business-Bereich : empirisch gestützte Analyse am Beispiel Mobilfunktarife
Stingel, Susanne
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003656802
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