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~person:"Grewal, Rajdeep"
~person:"Pepels, Werner"
~subject:"Capital goods industry"
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Capital goods industry
B-to-B-Marketing
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Business-to-business marketing
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business-to-business marketing
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Grewal, Rajdeep
Pepels, Werner
Kairies, Peter
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Ihlenburg, Ditmar
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B2B-Handbuch General Management : Unternehmen marktorientiert steuern
Pepels, Werner
(
contributor
);
Birker, Klaus
(
contributor
)
-
2008
-
2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003772650
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