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~person:"Kleinaltenkamp, Michael"
~person:"Baumgarth, Carsten"
~institution:"Springer Fachmedien Wiesbaden"
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B-to-B-Markenführung : Grundlagen - Konzepte - Best Practice
Baumgarth, Carsten
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2018
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2., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011782278
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