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~subject:"Pricing strategy"
~person:"Alavi, Sascha"
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Pricing strategy
B-to-B-Marketing
5
Business-to-business marketing
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Salespeople
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Selling
4
Verkauf
4
Verkaufspersonal
4
Beziehungsmarketing
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Customer orientation
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Incentives
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Industrial service share
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Industrie
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Leadership
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Lieferantenmanagement
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Marketingmanagement
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NC2 sales strategy
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Price negotiations
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Retail trade
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Sales management
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Sales promotion
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Salesperson factors
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Servitized offerings
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Transaction cost theory
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Alavi, Sascha
Hinterhuber, Andreas
13
Liozu, Stephan
5
Netzer, Oded
4
Snelgrove, Todd C.
4
Kaya, Murat
3
Kleinaltenkamp, Michael
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Murray, Chase
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Raj, Ritwik
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Sun, Lei
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Totzek, Dirk
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Özer, Özalp
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Indounas, Kostis
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Journal of the Academy of Marketing Science
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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ECONIS (ZBW)
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Customer-oriented salespeople's value creation and claiming in price negotiations
Kassemeier, Roland
;
Alavi, Sascha
;
Habel, Johannes
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
4
,
pp. 689-712
Persistent link: https://www.econbiz.de/10013389228
Saved in:
2
Professionalisierung des Preismanagements auf Business-to-Business-Märkten : die Rolle der Marktorientierung und der Unternehmenskultur
Totzek, Dirk
;
Alavi, Sascha
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
62
(
2010
)
5
,
pp. 533-562
Persistent link: https://www.econbiz.de/10003994826
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