//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Kongressschrift"
~type_genre:"Handbook"
~subject:"Handelsmarketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Handelsmarketing
B-to-B-Marketing
12
Business-to-business marketing
12
Business-to-Business-Marketing
7
Lieferantenmanagement
6
Marketing
6
Supplier relationship management
6
Marketing management
5
Marketingmanagement
5
Deutschland
4
Germany
4
Theorie
4
Theory
4
Investitionsgütermarketing
3
Strategic management
3
Strategisches Management
3
Branche
2
Consumer behaviour
2
Economic sector
2
Industrie
2
Konsumentenverhalten
2
Manufacturing industries
2
Marketing theory
2
Marketingtheorie
2
Physical distribution
2
Retail marketing
2
Salespeople
2
Verkauf
2
Verkaufspersonal
2
Vertrieb
2
Advertising industry
1
Bank marketing
1
Bankmarketing
1
Beschaffung
1
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Branchenentwicklung
1
Brand management
1
City marketing
1
Communication media
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Kongressschrift
Handbook
Collection of articles of several authors
2
Handbuch
2
Sammelwerk
2
Aufsatzsammlung
1
Conference proceedings
1
Graue Literatur
1
Konferenzschrift
1
Non-commercial literature
1
more ...
less ...
Language
All
German
2
Author
All
Czech-Winkelmann, Susanne
1
Tscheulin, Dieter K.
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Handbuch Trade-Marketing : Konzepte, Instrumente, Organisationsgestaltung und Management
Czech-Winkelmann, Susanne
-
2002
-
1. Aufl., 1. Dr
Persistent link: https://www.econbiz.de/10001653624
Saved in:
2
Branchenspezifisches Marketing : Grundlagen, Besonderheiten, Gemeinsamkeiten
Tscheulin, Dieter K.
(
ed.
)
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001541833
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->