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Search: subject:"B2B analytics"
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B2B analytics
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Industrial marketing management : the international journal for industrial and high-tech firms
3
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ECONIS (ZBW)
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Analytics in the era of big data : the digital transformations and value creation in industrial marketing
Wang, William Yu Chung
;
Wang, Yichuan
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 12-15
Persistent link: https://www.econbiz.de/10012212180
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2
B
2
B
analytics
in the airline market : harnessing the power of consumer big data
Holland, Christopher P.
;
Thornton, Sabrina C.
;
Naudé, Peter
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 52-64
Persistent link: https://www.econbiz.de/10012212205
Saved in:
3
Big data analytics for supply chain relationship in banking
Hung, Jui-Long
;
He, Wu
;
Shen, Jiancheng
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 144-153
Persistent link: https://www.econbiz.de/10012212436
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