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B-to-B-Marketing
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B2B capabilities
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Beziehungsmarketing
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Business process management
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Dienstleistungsmanagement
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Dienstleistungsqualität
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service operations strategy
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service orientation
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Oliveira, Pedro
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Roth, Aleda V.
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Production and operations management : an international journal of the Production and Operations Management Society
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The Influence of service orientation on B2B e-service capabilities : an empirical investigation
Oliveira, Pedro
;
Roth, Aleda V.
- In:
Production and operations management : an international …
21
(
2012
)
3
,
pp. 423-443
Persistent link: https://www.econbiz.de/10009560502
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