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Organizational learning, strategic guanxi networking, co-creation marketing strategy and
B
2
B
export
performance
: evidence from emerging market export venture
Sima, Herbert
;
Chung, Henry F. L.
;
Liu, Yulong
- In:
The journal of business & industrial marketing
39
(
2024
)
7
,
pp. 1406-1418
Persistent link: https://www.econbiz.de/10015083482
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