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BGG method 1 estimator 1 prognosing 1 situation plan 1
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Bieleninik, Edward 1 Mikus, Jan 1
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Operations Research and Decisions 1
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Remarks on Boston Consulting Group Method (BCG)
Mikus, Jan; Bieleninik, Edward - In: Operations Research and Decisions 1 (2004), pp. 79-91
The situational plan of an enterprise in the market can be determined by means of the BCG method. The analysis consists in graphical presentation of the spatial distribution of the enterprise activity conditions. The presentation is made in two dimensional spaces in which horizontal axis...
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