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  • Search: subject:"BSQ scale"
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BSQ scale 1 Bank 1 Bank officials 1 Beziehungsmarketing 1 India 1 Indien 1 Private banks 1 Private sector 1 Privatwirtschaft 1 Relationship marketing 1 Sensitivities 1
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Article 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Ahmed, Jaynal Uddin 1 Mpanme, Ditalak 1 Sultana, Mehbooba 1
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Business and Economic Research : BER 1
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ECONIS (ZBW) 1
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Customer relationship management practices and employee sensitivities of private sector banks : an analysis in Indian context
Sultana, Mehbooba; Mpanme, Ditalak; Ahmed, Jaynal Uddin - In: Business and Economic Research : BER 12 (2022) 4, pp. 168-182
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