Search Results - subject:"Base of the Pyramid"

Corporate social responsibility at the base of the pyramid

Arnold, Denis G.; Valentin, Andres - In: Journal of Business Research 66 (2013) 10, pp. 1904-1914

The base of the pyramid proposition holds that transnational corporations (TNCs) can profitably serve the needs of the … targeting the 2.6billion moderate and extremely poor (MEP) at the base of the pyramid. It is shown that MEP populations are both …

Persistent link: https://www.econbiz.de/10010679020

Putting money in poorest pockets : Business taking a lead in tackling world poverty

In: Strategic Direction 29 (2013) 5, pp. 13-15

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments...

Persistent link: https://www.econbiz.de/10015010826

The poor as suppliers of intellectual property : a social network approach to sustainable poverty alleviation

Shivarajan, Sridevi; Srinivasan, Aravind - In: Business ethics quarterly : the journal of the Society … 23 (2013) 3, pp. 381-406

Persistent link: https://www.econbiz.de/10009784705

What have markets ever done for the poor?

Araujo, Luis - In: Marketing theory 13 (2013) 3, pp. 385-388

Persistent link: https://www.econbiz.de/10009790633

Social enterprise models : creating the fortune at the base of the pyramid

Kamath, Shyam J.; Lee, Yung-jae; Zhang, Tina Xiaotian - In: International journal of social entrepreneurship and … 2 (2013) 3, pp. 269-292

Persistent link: https://www.econbiz.de/10010241596

Microenterprise growth at the base of the pyramid : a resource-based perspective

Webb, Justin W.; Morris, Michael H.; Pillay, Rubin - In: Journal of developmental entrepreneurship : JDE ; a … 18 (2013) 4, pp. 1-20

Persistent link: https://www.econbiz.de/10010248444

Capability building through innovation for unserved lower end mega markets

Lim, Chaisung; Han, Seokhee; Ito, Hiroshi - In: Technovation : the international journal of … 33 (2013) 12, pp. 391-404

Persistent link: https://www.econbiz.de/10010249824

Sustainable supply chain management in "Base of the Pyramid" food projects : a path to triple bottom line approaches for multinationals?

Gold, Stefan; Hahn, Rüdiger; Seuring, Stefan - In: International business review : the official journal of … 22 (2013) 5, pp. 784-799

Persistent link: https://www.econbiz.de/10009771720

Inclusive healthcare at base of the pyramid (BoP) in India

Kapoor, Amit; Goyal, Sandeep - In: International journal of trade and global markets 6 (2013) 1, pp. 22-39

Persistent link: https://www.econbiz.de/10009724045

The democratizing effects of frugal innovation : implications for inclusive growth and state-building

Kahle, Hanna Nari; Dubiel, Anna; Ernst, Holger; Prabhu, … - In: Journal of Indian business research 5 (2013) 4, pp. 220-234

Persistent link: https://www.econbiz.de/10010364807

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