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  • Search: subject:"Base of the Pyramid Population"
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Armut 1 Armutsbekämpfung 1 Base of the Pyramid Population 1 Brasilien 1 Brazil 1 Brazilian Market 1 Developing countries 1 Entwicklungsländer 1 Low Income Markets 1 Low income 1 Market Needs 1 Niedrigeinkommen 1 Poverty 1 Poverty reduction 1 Products and Services 1 Target group 1 Zielgruppe 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Spers, Renata Giovinazzo 1 Wright, James Terence Coulter 1
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Emerging Markets Journal : EMAJ 1
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ECONIS (ZBW) 1
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Consumption characteristics mapping of the Base of the Pyramid (BOP) population in Brazil
Spers, Renata Giovinazzo; Wright, James Terence Coulter - In: Emerging Markets Journal : EMAJ 5 (2015) 2, pp. 19-28
Persistent link: https://www.econbiz.de/10011492293
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