Elen, Maarten; D'Heer, Evelien; Geuens, Maggie; … - In: Journal of Business Research 66 (2013) 7, pp. 917-923
moderating variables to get a better idea of when and for whom attitude–behavior consistency exists, the current paper focuses on … affects attitude–behavior consistency, (2) not the decision style that mood activates (i.e., a deliberative style under …