The past year has brought drastic changes to the European energy market. With recent dramatic increases in energy prices, it is of the utmost importance that residential users significantly increase their use of renewable energy. The aim of our study is to understand the complex psychological...

The advent of smart multifunction smartphones has led to a significant issue of abnormal battery depletion. This raises the issue of a need for green practices that enable smart power-saving management in smartphones to optimise power consumption and support longer battery life. The aim of this...

E-commerce technologies are increasingly adopted and used because they give companies a competitive edge and boost their profitability through access to international markets. Even though global e-commerce has grown over the past few years, many consumers lack confidence in e-commerce purchases....

Sustainability and ethical consumption are gaining popularity as key drivers in safeguarding the environmental ecosystem. Cruelty-free products have become a lifestyle choice, supporting personal care and appearance while contributing to environmental preservation. The potential economic for...

This study delves into the intricate web of variables influencing entrepreneurial intentions among graduate students at Universiti Utara Malaysia (UUM). Despite a decline in Malaysia's overall unemployment rate, the employability of graduates has emerged as a pressing concern. Ministry of...

This research investigates the factors affecting the internet giving behaviour among young graduates in Malaysia. The Theory of Planned Behaviour (TPB) was employed as a baseline theory to examine the effects of altruism, attitude, subjective norm, and perceived behavioural control. The analysis...

An online world exists in which businesses have become burdened with managerial and legal duties regarding the seeking of informed consent and the protection of privacy and personal data, while growing public cynicism regarding personal data collection threatens the healthy development of...