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~isPartOf:"International journal of retail & distribution management"
~person:"Cedrola, Elena"
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Loyalty marketing and loyalty cards : a study of the Italian market
Cedrola, Elena
;
Memmo, Sabrina
- In:
International journal of retail & distribution management
38
(
2010
)
2/3
,
pp. 205-225
Persistent link: https://www.econbiz.de/10003964447
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