EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Blue Ocean Strategy"
Narrow search

Narrow search

Year of publication
Subject
All
blue ocean strategy 6 Blue Ocean Strategy 3 competitive advantage 3 innovation 3 competition 2 entrepreneurial discovery 2 retailing 2 Agribusiness 1 Blue Ocean 1 Blue ocean strategy 1 Bottom of the pyramid 1 Branding 1 Business models 1 China 1 China (STW) 1 Competitive Advantage 1 Emerging markets 1 Entrepreneurial Orientation 1 Experts (STW) 1 Fast-Moving-Consumer Goods 1 Financial centre 1 Finanzplatz 1 Food Consumption/Nutrition/Food Safety 1 Fusion 1 Going Out 1 Going Out Policy 1 Industrial Engineering 1 Industrial Organization 1 Innovation 1 Investment bank 1 Investmentbank 1 Key Success Factors 1 Knowledge Creation Process 1 Marketing 1 Marketing Strategy 1 Merger 1 Organizational Performance 1 Pricing 1 Promotion 1 Research Methods/ Statistical Methods 1
more ... less ...
Online availability
All
Free 10
Type of publication
All
Article 5 Book / Working Paper 5
Type of publication (narrower categories)
All
Graue Literatur 1 Non-commercial literature 1 Thesis 1
Language
All
Undetermined 8 English 2
Author
All
Arner, Douglas W. 1 Aslam, Muhammad Salman 1 Ayub, Arslan 1 Burke, A.E. 1 Burke, Burke, A.E. 1 Dusseldorf, Simon 1 Dwivedi, Dr. Harsh 1 Ecaterina, Necsulescu 1 GHEORGHE, Alina 1 GRESOI, Sorin Gabriel 1 Hafeez, Sabiha 1 Iftekhar, Hanan 1 Iren, Radu Riana 1 Lin, Chen 1 Michael, Bryane 1 Omar, Maktoba 1 Razzaq, Adeel 1 Robert L. Williams, Jr. 1 Schutte, C. S. L. 1 Sharma, Leena 1 Stel, A.J. van 1 Thurik, A.R. 1 Thurik, Roy 1 Tong, Wilson H. 1 Ver Loren van Themaat, Tanye 1 Wojick, Dariusz 1 Wubben, Emiel F.M. 1 Zhao, Simon 1 van Stel, André 1
more ... less ...
Institution
All
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 1 Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam 1 International European Forum on Innovation and System Dynamics in Food Networks 1 University of Stellenbosch. Faculty of Engineering. Dept. of Industrial Engineering. 1
Published in...
All
2012 International European Forum, February 13-17, 2012, Innsbruck-Igls, Austria 1 Acta Universitatis Danubius. OEconomica 1 ERIM Report Series Research in Management 1 International Journal of Business Administration 1 Ovidius University Annals, Economic Sciences Series 1 Research Paper / Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 1 Romanian Statistical Review Supplement 1 Transnational Marketing Journal 1
more ... less ...
Source
All
RePEc 8 BASE 1 ECONIS (ZBW) 1
Showing 1 - 10 of 10
Cover Image
What determines M&A legal and financial advisors' competitiveness in an international financial centre : using China’s going out policy as a natural experiment
Michael, Bryane; Wojick, Dariusz; Arner, Douglas W.; … - 2015
have responded to advisory opportunities using what management theorists call "blue ocean strategy." We show that …
Persistent link: https://www.econbiz.de/10011281994
Saved in:
Cover Image
Case Study: Utilizing the VFBOP model for entry into emerging markets: Grameen Danone Foods
Robert L. Williams, Jr.; Omar, Maktoba - In: Transnational Marketing Journal 1 (2013) 1, pp. 59-71
Emerging markets are extremely diverse and can require separate market entry and market development strategies. This paper will look at these opportunities through the lens of Value Flame at the Base of the Pyramid - VFBOP (Williams, et al., 2011). These concepts will be used to explore the...
Persistent link: https://www.econbiz.de/10010901834
Saved in:
Cover Image
Compete or Leapfrog: Creating Blue Ocean through Entrepreneurial Orientation
Ayub, Arslan; Aslam, Muhammad Salman; Iftekhar, Hanan; … - In: Acta Universitatis Danubius. OEconomica (2013) 5(5), pp. 211-221
The study analyzes the role of entrepreneurial orientation with mediating effect of knowledge creation process to creating Blue Ocean in corporate sector in Pakistan There is an increasing competition among companies due to globalization and technological advancements. Thus, it requires a study...
Persistent link: https://www.econbiz.de/10011145048
Saved in:
Cover Image
Bringing Blue Ocean Strategy to FMCG Markets
Dusseldorf, Simon; Wubben, Emiel F.M. - International European Forum on Innovation and System … - 2012
coined ‘Blue Ocean Strategy’ (BOS) by Kim and Mauborgne, from INSEAD, Fontainebleau. The authors developed the BOS … most extensively covered in the book ‘Blue Ocean Strategy’, published in 2004. The success of their work may be illustrated …
Persistent link: https://www.econbiz.de/10010880532
Saved in:
Cover Image
Customers and the Market Needs in a Different Light: Blue Ocean Strategy
GRESOI, Sorin Gabriel; GHEORGHE, Alina - In: Romanian Statistical Review Supplement 60 (2012) 2, pp. 395-400
Blue ocean strategy is a innovative way by looking at the existing market and competition. The basic idea is …. Blue ocean strategy provides a systematic method to create “Oceans Blue”, finding undisputed market areas, in which there …
Persistent link: https://www.econbiz.de/10010596194
Saved in:
Cover Image
A business model develop strategy to expand into the bottom of the pyramid population
Ver Loren van Themaat, Tanye - 2011
, Business Models and Blue Ocean Strategy – were investigated and then aspects of these fields were merged to form the Business …
Persistent link: https://www.econbiz.de/10009429589
Saved in:
Cover Image
Leadership through Innovation and Creativity in Marketing Strategies of Indian Telecom Sector:A Case Study of Airtel Using Factor Analysis Approach
Dwivedi, Dr. Harsh; Sharma, Leena - In: International Journal of Business Administration 2 (2011) 4, pp. 122-135
identified. In the end, with the help of results, how successful is the company in implementing the blue ocean strategy is also …
Persistent link: https://www.econbiz.de/10011267253
Saved in:
Cover Image
Innovative Strategies Development of the Company in Terms of Global Competition
Iren, Radu Riana; Ecaterina, Necsulescu - In: Ovidius University Annals, Economic Sciences Series XI (2011) 1, pp. 1797-1800
Blue ocean strategy challenges companies to emerge in the middle of the fierce competition that is by creating …, blue ocean strategy refers to a growing demand and to eliminate competition. Blue Ocean opportunities have always existed …
Persistent link: https://www.econbiz.de/10010632085
Saved in:
Cover Image
Blue Ocean versus Competitive Strategy: Theory and Evidence
van Stel, André; Thurik, Roy; Burke, Burke, A.E. - Erasmus Research Institute of Management (ERIM), … - 2009
Blue ocean strategy seeks to turn strategic management on its head by replacing ‘competitive advantage’ with ‘value … industry indicates that blue ocean strategy has prevailed as a dominant long term viable strategy. …
Persistent link: https://www.econbiz.de/10010731010
Saved in:
Cover Image
Blue Ocean versus Competitive Strategy: Theory and Evidence
Burke, A.E.; Stel, A.J. van; Thurik, A.R. - Erasmus Research Institute of Management (ERIM), ERIM … - 2009
Blue ocean strategy seeks to turn strategic management on its head by replacing ‘competitive advantage’ with â … retail industry indicates that blue ocean strategy has prevailed as a dominant long term viable strategy. …
Persistent link: https://www.econbiz.de/10005256426
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...