Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Bottom of the Pyramid"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Developing countries
107
Entwicklungsländer
102
bottom of the pyramid
72
Bottom of the pyramid
68
Low income
62
Niedrigeinkommen
62
Armutsbekämpfung
56
Poverty reduction
56
Consumer behaviour
42
Konsumentenverhalten
42
Innovation
40
Bottom of the Pyramid
39
Business model
39
Corporate social responsibility
38
Geschäftsmodell
38
Corporate Social Responsibility
37
India
37
Indien
33
Target group
30
Zielgruppe
30
Poverty
28
Multinationales Unternehmen
27
Transnational corporation
27
Armut
23
Social economy
23
Sozialwirtschaft
23
Emerging economies
22
Schwellenländer
22
Microfinance
19
Entrepreneurship
18
Innovation management
15
Innovationsmanagement
15
Betriebliche Wertschöpfung
13
Value creation
13
emerging markets
13
Emerging markets
12
Entrepreneurship approach
12
Globalization
12
Sustainability
12
Mikrofinanzierung
11
more ...
less ...
Online availability
All
Undetermined
138
Free
60
CC license
4
Type of publication
All
Article
203
Book / Working Paper
39
Type of publication (narrower categories)
All
Article in journal
146
Aufsatz in Zeitschrift
146
research-article
20
Working Paper
11
Aufsatz im Buch
8
Book section
8
Article
7
Graue Literatur
7
Non-commercial literature
7
Arbeitspapier
6
Congress Report
3
Thesis
3
conceptual-paper
3
Aufsatzsammlung
2
Case study
1
Fallstudie
1
Hochschulschrift
1
review
1
review-article
1
more ...
less ...
Language
All
English
210
Undetermined
31
German
1
Author
All
Chikweche, Tendai
5
Herstatt, Cornelius
5
Singh, Ramendra
5
Tiwari, Rajnish
5
Agarwal, Nivedita
4
Duysters, Geert
4
Fletcher, Richard
4
Gupta, Shruti
4
Lowe, Ben
4
Netessine, Serguei
4
Popescu, Ioana
4
SadreGhazi, Shuan
4
Uppari, Bhavani Shanker
4
Brem, Alexander
3
Chu, Rongwei
3
Dembek, Krzysztof
3
Gupta, Suraksha
3
Hasan, Md. Rajibul
3
Leonhardt, James M.
3
Omar, Maktoba
3
AVINA, Fundación
2
Adebayo, Nathaniel Adeyemi
2
Akter, Shahriar
2
Albert, Martin
2
Alon, Ilan
2
Amoako, George Kofi
2
André, Thomas
2
Angot, Jaques
2
Arnold, Marlen
2
Bass, A. Erin
2
Basu, Shubhabrata
2
Baumüller, Heike
2
Beninger, Stefanie
2
Bentsen, Nina
2
Borchardt, Miriam
2
Broeksma, Maaike
2
Cervantes, Mauricio
2
Chakrabarti, Ronika
2
Chakrabarty, Subrata
2
Chatterjee, Suparna
2
more ...
less ...
Institution
All
Inter-American Development Bank
4
United Nations University-Maastricht Economic Research Institute of Innovation and Technology (UNU-MERIT)
4
University of Western Sydney
4
Inter-American Development Bank (IDB)
3
United Nations University, Maastricht Economic and social Research and training centre on Innovation and Technology
3
HAL
2
Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
2
Netherlands Development Organization (SNV)
2
William Davidson Institute, University of Michigan
2
World Resources Institute (WRI)
2
Banco Interamericano de Desarrollo (BID)
1
College of Business
1
EconWPA
1
Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
1
Fakulteta za Management, Univerza na Primorskem
1
Institut de Préparation à l'Administration et à la Gestion (IPAG)
1
School of Marketing
1
University of Stellenbosch. Faculty of Engineering. Dept. of Industrial Engineering.
1
World Institute for Development Economic Research (UNU/WIDER), United Nations University
1
World Scientific Publishing Co. Pte. Ltd.
1
Zentrum für Entwicklungsforschung (ZEF), Rheinische Friedrich-Wilhelms-Universität Bonn
1
more ...
less ...
Published in...
All
Journal of business research : JBR
6
Conversations and Empirical Evidence in Microfinance
5
Marketing theory
5
Technological forecasting & social change : an international journal
5
Faculty & research / Insead : working paper series
4
IDB Publications (Working Papers)
4
Journal of global marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
MERIT Working Papers
4
Business & society
3
IEEE transactions on engineering management : EM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business and emerging markets : IJBEM
3
International journal of emerging markets
3
Journal of Business Ethics
3
Journal of business ethics : JOBE
3
Journal of business logistics
3
Journal of international consumer marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Qualitative Market Research: An International Journal
3
UNU-MERIT Working Paper Series
3
African journal of science, technology, innovation & development : AJSTID
2
Asian journal of management cases : AJMC
2
Business horizons
2
Entrepreneurship theory and practice : ET&P
2
Innovation and sustainability in base of the pyramid markets
2
International Journal of Emerging Markets
2
International Journal of Services, Economics and Management
2
International Marketing Review
2
International business review : the official journal of the European International Business Academy
2
International journal of business and globalisation : IJBG
2
International marketing review
2
Journal of Consumer Marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of retailing and consumer services
2
Journal of social entrepreneurship
2
Qualitative market research : an international journal
2
Small enterprise research
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
2
more ...
less ...
Source
All
ECONIS (ZBW)
163
RePEc
37
Other ZBW resources
25
EconStor
12
BASE
5
Showing
11
-
20
of
242
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
Advancing service research at the Base of the Pyramid : a service ecosystems perspective
Valdés-Loyola, Ana
;
Reynoso, Javier
;
Edvardsson, Bo
- In:
Business transformation for a sustainable future
,
(pp. 123-140)
.
2022
Persistent link: https://www.econbiz.de/10014471041
Saved in:
12
Consumer behavior from the lens of
bottom
of
the
pyramid
: literature review and future agenda
Uttam, K.
;
Rahul, T.
- In:
Management review quarterly
74
(
2024
)
4
,
pp. 2183-2213
Persistent link: https://www.econbiz.de/10015194645
Saved in:
13
Antecedents of social enterprise creation at the base of the pyramid
Boughattas, Yosra
;
Claeyé, Frederik
- In:
Journal of social entrepreneurship
15
(
2024
)
3
,
pp. 1206-1228
Persistent link: https://www.econbiz.de/10015177096
Saved in:
14
A study of buyer motivations at the bottom of pyramid in urban India
Srivastava, Ritu
;
Srivastava, Vibhava
- In:
Vision : the journal of business perspective
28
(
2024
)
5
,
pp. 645-658
Persistent link: https://www.econbiz.de/10015156804
Saved in:
15
Pro-environmental values' and consumer behavior in base of the pyramid market : Ghana
Naatu, Felicia
;
Alon, Ilan
;
Amoako, George Kofi
; …
- In:
Competitiveness review : CR
34
(
2024
)
4
,
pp. 807-831
Persistent link: https://www.econbiz.de/10015164577
Saved in:
16
The launch of a local spice brand : Fortune at the
bottom
of
the
pyramid
Bukhari, Faheem
;
Hussain, Saima
;
Rashidi, Muhammad Zaki
; …
- In:
Asian journal of management cases
21
(
2024
)
2
,
pp. 183-192
Persistent link: https://www.econbiz.de/10015149422
Saved in:
17
Behavioural intention to adopt mobile wallets at the
bottom
of
the
pyramid
: a developing economy perspective
Sodhay, Sumit
;
Kathuria, Lalit Mohan
;
Kaur, Tanveen
; …
- In:
International journal of quality and service sciences
16
(
2024
)
3
,
pp. 345-371
Persistent link: https://www.econbiz.de/10015078741
Saved in:
18
On subsistence-type rural independent retailers and crowdfunded microfinance : prosocial lending, nudges, and unintended consequences
Yamalakonda, Siddhartha
;
Nilakantan, Rahul
;
Iyengar, Deepak
- In:
Journal of business logistics
45
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014477717
Saved in:
19
Connecting BOP consumers and retailers : what drives small-time retailing through social media?
Kumar, Jitender
;
Katiyar, Gagan
;
Mehrotra, Ankit
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462294
Saved in:
20
Demystifying the engagement process : a BoP perspective toward social media engagement
Tuli, Nikhita
;
Kumar, Harish
;
Srivastava, Ritu
;
Gupta, Parul
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014515004
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
