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Search: subject:"Bottom of the Pyramid"
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Developing countries
107
Entwicklungsländer
102
bottom of the pyramid
72
Bottom of the pyramid
68
Low income
62
Niedrigeinkommen
62
Armutsbekämpfung
56
Poverty reduction
56
Consumer behaviour
42
Konsumentenverhalten
42
Innovation
40
Bottom of the Pyramid
39
Business model
39
Corporate social responsibility
38
Geschäftsmodell
38
Corporate Social Responsibility
37
India
37
Indien
33
Target group
30
Zielgruppe
30
Poverty
28
Multinationales Unternehmen
27
Transnational corporation
27
Armut
23
Social economy
23
Sozialwirtschaft
23
Emerging economies
22
Schwellenländer
22
Microfinance
19
Entrepreneurship
18
Innovation management
15
Innovationsmanagement
15
Betriebliche Wertschöpfung
13
Value creation
13
emerging markets
13
Emerging markets
12
Entrepreneurship approach
12
Globalization
12
Sustainability
12
Mikrofinanzierung
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Undetermined
138
Free
60
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4
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39
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146
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research-article
20
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11
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8
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7
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7
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English
210
Undetermined
31
German
1
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Chikweche, Tendai
5
Herstatt, Cornelius
5
Singh, Ramendra
5
Tiwari, Rajnish
5
Agarwal, Nivedita
4
Duysters, Geert
4
Fletcher, Richard
4
Gupta, Shruti
4
Lowe, Ben
4
Netessine, Serguei
4
Popescu, Ioana
4
SadreGhazi, Shuan
4
Uppari, Bhavani Shanker
4
Brem, Alexander
3
Chu, Rongwei
3
Dembek, Krzysztof
3
Gupta, Suraksha
3
Hasan, Md. Rajibul
3
Leonhardt, James M.
3
Omar, Maktoba
3
AVINA, Fundación
2
Adebayo, Nathaniel Adeyemi
2
Akter, Shahriar
2
Albert, Martin
2
Alon, Ilan
2
Amoako, George Kofi
2
André, Thomas
2
Angot, Jaques
2
Arnold, Marlen
2
Bass, A. Erin
2
Basu, Shubhabrata
2
Baumüller, Heike
2
Beninger, Stefanie
2
Bentsen, Nina
2
Borchardt, Miriam
2
Broeksma, Maaike
2
Cervantes, Mauricio
2
Chakrabarti, Ronika
2
Chakrabarty, Subrata
2
Chatterjee, Suparna
2
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Inter-American Development Bank
4
United Nations University-Maastricht Economic Research Institute of Innovation and Technology (UNU-MERIT)
4
University of Western Sydney
4
Inter-American Development Bank (IDB)
3
United Nations University, Maastricht Economic and social Research and training centre on Innovation and Technology
3
HAL
2
Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
2
Netherlands Development Organization (SNV)
2
William Davidson Institute, University of Michigan
2
World Resources Institute (WRI)
2
Banco Interamericano de Desarrollo (BID)
1
College of Business
1
EconWPA
1
Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
1
Fakulteta za Management, Univerza na Primorskem
1
Institut de Préparation à l'Administration et à la Gestion (IPAG)
1
School of Marketing
1
University of Stellenbosch. Faculty of Engineering. Dept. of Industrial Engineering.
1
World Institute for Development Economic Research (UNU/WIDER), United Nations University
1
World Scientific Publishing Co. Pte. Ltd.
1
Zentrum für Entwicklungsforschung (ZEF), Rheinische Friedrich-Wilhelms-Universität Bonn
1
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Journal of business research : JBR
6
Conversations and Empirical Evidence in Microfinance
5
Marketing theory
5
Technological forecasting & social change : an international journal
5
Faculty & research / Insead : working paper series
4
IDB Publications (Working Papers)
4
Journal of global marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
MERIT Working Papers
4
Business & society
3
IEEE transactions on engineering management : EM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business and emerging markets : IJBEM
3
International journal of emerging markets
3
Journal of Business Ethics
3
Journal of business ethics : JOBE
3
Journal of business logistics
3
Journal of international consumer marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Qualitative Market Research: An International Journal
3
UNU-MERIT Working Paper Series
3
African journal of science, technology, innovation & development : AJSTID
2
Asian journal of management cases : AJMC
2
Business horizons
2
Entrepreneurship theory and practice : ET&P
2
Innovation and sustainability in base of the pyramid markets
2
International Journal of Emerging Markets
2
International Journal of Services, Economics and Management
2
International Marketing Review
2
International business review : the official journal of the European International Business Academy
2
International journal of business and globalisation : IJBG
2
International marketing review
2
Journal of Consumer Marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of retailing and consumer services
2
Journal of social entrepreneurship
2
Qualitative market research : an international journal
2
Small enterprise research
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
2
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Source
All
ECONIS (ZBW)
163
RePEc
37
Other ZBW resources
25
EconStor
12
BASE
5
Showing
61
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242
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61
"A social justice logic" : how digital commerce enables value co-creation at the
bottom
of
the
pyramid
Utami, Hesty Nurul
;
Alamanos, Eleftherios
;
Kuznesof, Sharron
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 816-855
Persistent link: https://www.econbiz.de/10012607857
Saved in:
62
Sustainable value co-creation at the
Bottom
of
the
Pyramid
: using mobile applications to reduce food waste and improve food security
Apostolidis, Chrysostomos
;
Brown, David M.
;
Wijetunga, …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 856-886
Persistent link: https://www.econbiz.de/10012607860
Saved in:
63
Thinking, feeling and coping by BoP healthcare consumers : policy-based intervention in an emerging market
Ranjan, Kumar Rakesh
;
Rohit, Sudeep
;
Dash, Rupanwita
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 914-961
Persistent link: https://www.econbiz.de/10012607863
Saved in:
64
How does value co-creation transform quality of life at the
bottom
of
the
pyramid
?
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, Md Afnan
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 962-992
Persistent link: https://www.econbiz.de/10012607864
Saved in:
65
A configurational perspective on BoP innovation capability
Janda, Sergej von
;
Kuester, Sabine
;
Schumacher, Monika C.
- In:
International journal of innovation management
25
(
2021
)
5
,
pp. 2150060-1-2150030-37
Persistent link: https://www.econbiz.de/10012612598
Saved in:
66
Frugal processes : an empirical investigation into the operations of resource-constrained firms
Knizkov, Stephanie
;
Arlinghaus, Julia C.
- In:
IEEE transactions on engineering management : EM
68
(
2021
)
3
,
pp. 667-684
Persistent link: https://www.econbiz.de/10012600861
Saved in:
67
bottom
of
the
pyramid
Mishra, Ria
;
Singh, Ramendra
;
Jaikumar, Saravana
- In:
Journal of global marketing
34
(
2021
)
4
,
pp. 249-269
Persistent link: https://www.econbiz.de/10012650596
Saved in:
68
How global marketing can be more global and more marketing : a bottom-up perspective from subsistence marketplaces
Viswanathan, Madhu
;
Sreekumar, Arun
- In:
Journal of global marketing
34
(
2021
)
4
,
pp. 282-291
Persistent link: https://www.econbiz.de/10012650604
Saved in:
69
Building BoP business models for sustainable poverty alleviation : system tips and system traps
York, Jodi C.
;
Dembek, Krzysztof
- In:
Business models for sustainability transitions : how …
,
(pp. 123-159)
.
2021
Persistent link: https://www.econbiz.de/10012792369
Saved in:
70
Conditional acceptance of digitized business model innovation at the BoP : a stakeholder analysis of eKutir in India
Sengupta, Tuhin
;
Narayanamurthy, Gopalakrishnan
;
Hota, …
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012805232
Saved in:
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