CAVALCANTE, SÉRGIO ANDRÉ - In: International Journal of Innovation Management (ijim) 18 (2014) 02, pp. 1450018-1
The aim of this paper is to base organisational change on the firm's business model, an approach that research has only … theories as the basis for the development of ideas on the design of business model change. This paper offers a new, process …-based strategic analytical artefact for the design of business model change, consisting of three main phases. Designing business model …