Search Results - subject:"CROWD SOURCING"

Are crowdsourcing announcements signals of customer orientation? : a comparison of consumer responses to product- versus communication-related campaigns

Wen, Xiaohan; Atakan, S. Sinem - In: European journal of marketing 57 (2023) 5, pp. 1407-1441

Persistent link: https://www.econbiz.de/10014252298

Crowdsourced product returns in C2B e-commerce : a post-pandemic no-contact consumer incentive-based model

Kumar, Chitresh; Ganguly, Anirban - In: Journal of global operations and strategic sourcing 16 (2023) 2, pp. 311-336

Persistent link: https://www.econbiz.de/10014313302

How do different network positions affect crowd members' success in crowdsourcing challenges?

Mazzola, Erica; Piazza, Mariangela; Perrone, Giovanni - In: The journal of product innovation management : an … 40 (2023) 3, pp. 276-296

Persistent link: https://www.econbiz.de/10014292000

When content is king : using topic models to analyze online innovation crowdsourcing

Bernier, Clark; DiMaggio, Paul; Heckscher, Charles C. - In: Innovation: organization & management : IOM 25 (2023) 2, pp. 177-200

Persistent link: https://www.econbiz.de/10014283599

How to elevate the quantity and quality of contributors for crowdsourcing tasks : the double-edged role of task reward

Wang, Dianwen; Mou, Yupeng; Ding, Zhihua; Jiang, Xuehui - In: Asia Pacific journal of marketing and logistics 35 (2023) 5, pp. 1033-1051

Persistent link: https://www.econbiz.de/10014285961

Monetary rewards and self-selection in design crowdsourcing contests : managing participation, contribution appropriateness, and winning trade-offs

Patel, Chirag; Ahmad Husairi, Mariyani; Haon, Christophe; … - In: Technological forecasting & social change : an … 191 (2023), pp. 1-25

Persistent link: https://www.econbiz.de/10014287667

How institutional logics shape fairness in crowdsourcing : the case of Threadless

Grant, Annetta; Weijo, Henri; Dacin, Peter A. - In: International journal of research in marketing : IJRM ; … 40 (2023) 2, pp. 378-397

Persistent link: https://www.econbiz.de/10014316607

Data privacy and crowdsourcing : a comparison of selected problems in China, Germany and the United States

Hornuf, Lars; Mangold, Sonja; Yang, Yayun - 2023

This open access book describes the most important legal sources and principles of data privacy and data protection in China, Germany and the United States. The authors collected privacy statements from more than 400 crowdsourcing platforms, which allowed them to empirically evaluate their data...

Persistent link: https://www.econbiz.de/10014318555

Crowdsourcing for innovative knowledge : effects of knowledge synthesis and centralised communication position

Sun, Yao; Majchrzak, Ann; Malhotra, Arvind - In: Knowledge management research & practice : KMRP ; an … 21 (2023) 4, pp. 691-702

Persistent link: https://www.econbiz.de/10014330905

Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships

Herter, Márcia Maurer; Shuqair, Saleh; Pinto, Diego Costa - In: The journal of product & brand management 32 (2023) 7, pp. 988-1004

Persistent link: https://www.econbiz.de/10014334390